What is a Virtual CFO?

A Virtual CFO is a Chief Financial Officer that is outsourced on a part-time basis. A key advantage being that you can secure and access sophisticated professional advice at the fraction of the cost of a full-time CFO.

Many businesses fail because of poor financial decisions. Don’t let your business fail due to a lack of financial advice.

“From strategic advice, assisting with valuations and reviewing our data room, Lotus Amity have significantly helped us through the challenging process of raising capital. I would highly recommend Lotus Amity to any start-up who is looking for financial growth and clarity.”

Lotus Amity are an active strategic and business partner. As our clients are small businesses and startups, we provide a hands-on, sleeves rolled-up approach. We take responsibility for the accuracy of the accounting records and interpret the financial information practically for you. We suggest measures to control expenditure and cash, raise capital and improve value.

“The primary role of a Chief Financial Officer in any organisation is to oversee the financial planning, maintain and report on the financial activities and manage financial risk of the business.”

The Chief Financial Officer or CFO, is the right hand man to the CEO. The CFO get involved in many aspect of the company, more with a focus on the financial area.

Control. As Virtual CFO we are responsible for accurately reporting the company’s financial information in a timely manner. Reporting to all relevant stakeholders in the business. We track your income, expenses and cash and meet with you monthly to discuss your current and future financial position.

Treasury. As Virtual CFO we assist in raising equity and debt and advise on how that money should most efficiently invested.

Future. As Virtual CFO we look at the company’s financial future and assists with forecasting and financial modelling.

As Virtual CFO we can also assist you with administrative, IT, marketing, HR and legal aspects of the company.

With Lotus Amity Virtual CFO, start-ups and small businesses can have the same dedication and attention to their finances of a CFO without having to hire an expensive full time CFO. We can help you understand your finances and invest them efficiently to make sure you have a profitable business.

Simon specialises in providing Virtual CFO services. Prior to founding Lotus Amity, he was a Corporate Finance partner with BDO Australia. He has also held senior management positions with Deloitte and Crowe Horwath. He has nearly 20 years of international experience helping start-ups and established companies with growth and performance. Prior to specialising in finance, Simon worked in international Sales & Marketing.

Simon is a Fellow of the Institute of Chartered Accountants of England and Wales and a member of the Institute of Chartered Accountants of Australia & New Zealand. He holds a degree in Business Economics and Management Studies, a Masters Degree in Hospitality Management and a Graduate Diploma in Applied (corporate) Finance. He is a graduate of the Australian Institute of Company Directors.

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