Marketing On Amazon Alexa Skills

Love UR Customer
Jul 21, 2017 · 2 min read
Amazon Echo - Alexa

Voice technology is bringing a great prospective for marketers and businesses. Retail stores, supermarket, ecommerce stores, Hypermarket should start creating alexa skills. When the consumer is searching for better food, places of interest or product your businesses will get tagged along if you’re competitive. Advertisement industry will have significant change as customers engage in scale with the ads. This will reduce the marketing cost for businesses.

Businesses getting along new technology often get more market share. Consumers don’t stay on a single platform. Marketing in these technology platform is low cost and cost to entry is nearly zero.

Social Media For Businesses

Technology transforms the business landscape. Social Media enabled businesses to communicate at scale with the consumer. Voice enabled technology would make advertising easier, it will make consumers stay close with the businesses. Cost of entry to technology landscape is near to zero. Businesses should focus on marketing in the new platform, communicating natively. Next 20 years is going to be AR, VR, AI, Voice Technology and others.

Virtual Reality

As new technology platforms emerge. Marketers are very slow to get along the new platform. Retail stores, supermarket, hypermarket should create alexa skills. Consumers are going to purchase product over voice commands, find local places to hangout. Marketers can place ads on popular alexa skills. Ads can communicate with the consumer instantly.

Artificial Intelligence

In the android era, Apps are communicating with the consumer on their home screen.

Placing ads on Alexa Skills is grossly under priced. Local Businesses signing up with Alexa will gain significant advantage in sales.

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Love UR Customer

Written by

LURC is a AI technology company specializing in Computer vision, NLP and GANs. https://www.loveurcustomer.com

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