Today we are launching a new set of editing tools in Hipstamatic X-6, available to all members. This is an exciting moment for the X product. It’s the best parts of all the editing products we’ve released over the past decade, simplified and amplified. From Swankolab to Oggl to 300, all the best stuff is now in X. And this is just the beginning– the new architecture in X allows us to build, test, and release new tools faster. Now your entire photo library can take a dip in the retro inspired pool!
To catch up, here’s the tldr; on Hipstamatic’s history. Hipstamatic debuted at the end of 2009; it was deemed the best thing since sliced bread. Then Instagram happened. Now we are relaunching the brand, 10 years later.
In 2009 the app debuts from our tiny studio in St. Paul, MN. It was just me and Ryan Dorshorst on a cold AF Sunday night after Thanksgiving. We hit the submit button with a broken space heater while wearing fingerless gloves. …
We’re really excited to launch our first version of Spinlist today, free in the App Store. Spinlist makes playing & sharing music fast, simple, & painless.
When we sat to start designing our product, we looked at digital music and realized very few exciting things had happened in the last 10 years. We’re setting out to change that, and this release is our first step along the way.
A few of the problems with music we heard from users that we tried to solve:
Seriously. It’s 2016. People are getting ready to move to Mars. Cars drive themselves. DJ Tanner is back on the air, thanks Netflix. But I can’t even send you this song I think you’ll like. WTF. At least in the 90s I could hand you a mixtape and you could drop it into your Walkman® and jam out between classes. You knew it would play. No logins or links trying to open apps you don’t have. Just hit the button, and it played. Why can’t we have that today?
Queue Billy Mayes, “There’s got to be a better way!”