Luis Recuero Pita

Product designer

This is me, on the left, getting ready for open water swimming, one of my hobbies. On the center Eco. On the right, my cousin.

Hi! My name Luis Recuero and I like to imagine, research, draft, mockup, prototype, share, take informed decisions, document, develop, QA, AB test, iterate, rollout and rollback over and over

During the last years I have been involved in multiple and very diverse projects as a member of the UX Team at eDreams. I am used to work with Agile methodologies interacting constantly with stakeholders, product owners, developers, researchers, data analysts and other designers at international environments for projects cross platforms, cross markets and cross brands.

Inside eDreams Odigeo, nowadays I´m working in a squad composed by full stack developers, 1 QA, 1 PO, and 1 UX (7 people). We are in charge of all the ancillary products such an insurances, baggages or seats and our work consist in adding new products to our portfolio, taking care of the existing ones and finding new and better ways to improve the experience users face in our websites.

More in detail, this are some of the tasks I perform frequently:

  • Create high fidelity mockups and development specs (interaction and visual)
  • Create prototypes for user testing and stakeholder check
  • Benchmarking competitors
  • Run usability tests
  • Run workshops and design studios
  • Design critiques
  • QA
  • Check quantitative data from AB test running and take decisions
  • Check qualitative data from surveys
  • Side projects

Bellow you will find a list of side projects, stories and ideas I have been working on for the last years. 

 My first Hackathon experience (2015)

This is the story about my experience participating on a Hackathon.

Read the story | Use the Prototype

Newsletters redesign (2015)

This is a project related with innovation in big companies. Here I talk about how companies should be fast in following trends.

Read the Story

eDreams Blog redesign (2017)

I recently redesigned the eDreams blog. Here a snapshot.

Read the story | Use the beta site

Deliverables for implementation (2015)

How I was used to specify my final mockups for implementation.

Read the Story

Construyendo un Design System (2017)

Esta historia describe el proceso de creación de un Design System desde la detección de la necesidad hasta los outputs finales

Read the story

Invisible & universal eDreams (2016)

My second in-house Hackathon experience!

Read the story

Domingo! (2014)

This is an inspirational travel app I made for fun as a side project on eDreams.

Read the Story | Check the Website

ISOLATR. A single purpose app for isolating elements from images (2016)

Read the story

A story of my life through design software (2015)

Since my first introduction to Photoshop to my favourite design software Sketch. Life runs, technology runs.

Read the Story 

Some random graphics I do for fun (2013)

I love doodling, I love lettering, I love graffiti and I love vectors.

Check the Tumblr

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