Luka IvicevicHow to build a website that conversFocusing on website optimization has always been one of the most important hacks to get to PMF and scale at my ventures. The best thing we…Jul 14, 2022Jul 14, 2022
Luka IvicevicCOVID’s worse than the inflation crisis for venture backed companies.Is it just me or was COVID 2020 much scarier, and harder than this downturn? The founders and teams that went through that uncertainty can…Jul 14, 2022Jul 14, 2022
Luka IvicevicWhen I was starting Index Health, people asked me what they thought my biggest struggle would be…Jul 14, 2022Jul 14, 2022
Luka IvicevicPublI’m thinking about publishing Index Health investor updates publicly for 3 months to see how’s it received. We don’t have anything to hide…Jul 14, 2022Jul 14, 2022
Luka IvicevicLaun a service before a product.People are often surprised to hear that we haven’t written any code directed at the user experience at Index Health. Instead, we decided…Jul 14, 2022Jul 14, 2022
Luka IvicevicThe importance of paybacLet’s talk about the importance of CAC and payback periods. If you don’t have a short (=attractive) payback period, you won’t be an…May 11, 2022May 11, 2022
Luka IvicevicQuestions II find that all investors (VC, angels) ask the same, recurring questions at Seed (where we are at today), but also true for later stages…May 10, 2022May 10, 2022
Luka IvicevicUnderpriceEvery startup initially underprices their product. Typically out of fear that the price is too high/people won’t buy it. Especially given…May 2, 2022May 2, 2022
Luka IvicevicAverage VCs vs 10xVCThe other day, a VC wanted to negotiate our seed valuation, in a world where the the best companies can return 1000x. That’s when I…Apr 9, 20221Apr 9, 20221
Luka IvicevicThe definition of a startup and ugly bloody new born babiesI feel that most people have the wrong misconception of what a startup is and what a real startup looks like.Apr 22, 2020Apr 22, 2020