Luke LeFevreinLuke LeFevre4 Actions you can take to change your mind, when you are afraid, in a funk or in a foggy cloud.A few nights ago my 10 year old daughter got scared right before bed. Really scared. Do you remember having those nights as a kid? The…Jun 1, 20172Jun 1, 20172
Luke LeFevreinLuke LeFevreWhy creatives are like platoon leaders.If you are a creative, you are in a battle. Everyday. You have a mission and a platoon of 10 soldiers. Your soldiers are your defense. They…May 11, 2017May 11, 2017
Luke LeFevreinLuke LeFevre40 Things A Creative Director Must Be and Do.I can honestly say that I have never, not once, cared about a title. I didn’t grow up wanting to be anything with a big fancy title. If you…May 1, 20171May 1, 20171
Luke LeFevreinLuke LeFevreMake Your Work MatterIn my twenties I worked at two small marketing agencies in the Chicagoland area. I worked on every kind of project you could imagine…Jan 9, 2017Jan 9, 2017
Luke LeFevreinLuke LeFevreThe First Day BackI am just going to be honest. The first day back into the routine after Christmas break is not my favorite time. That’s ok. It is a pattern…Jan 3, 2017Jan 3, 2017
Luke LeFevreinLuke LeFevre2016: beautiful, amazing, difficult and I don’t remember most of it.I think sometimes our memories distort the truth. There is the story we tell ourselves and then there is what actually happened. I am…Jan 1, 20171Jan 1, 20171
Luke LeFevreinLuke LeFevreThese are the good ol’ daysGood morning. Close your eyes. Take a breath. I know this Christmas season doesn’t actually feel like it is here. Like it is happening…Dec 22, 2016Dec 22, 2016
Luke LeFevreinLuke LeFevreWho Do You Think You Are?I’ve worked with a lot of creatives over the years. And one thing seems to be true for the vast majority: self-doubt. It’s the worst. I’m…Dec 20, 2016Dec 20, 2016
Luke LeFevreinLuke LeFevreCreativity is not something for the margins.I want to start with a verse from the Bible. Wait, don’t tune out. The Bible is a great book of ancient wisdom. Some say God even dictated…Dec 4, 20161Dec 4, 20161
Luke LeFevreinLuke LeFevreWhy we create.I often get “jumbled up”. I am not sure what to call it other than that. My head feels clogged. There might be too much going on at work…Nov 28, 20161Nov 28, 20161
