Per LundgrenGood looking young people spend to much time in Box 1I think more people should read The Three-Box Solution to better lead the innovation of both themselves and their organizations.2 min read·Feb 22, 2019----
Per Lundgreninlanguage+brands/designA master class in writing with only one advice — for copywriters and writers of fiction alikeThere are a million and one things going into good writing, but one stands out. Hint: it’s not telling.5 min read·Oct 30, 2017----
Per Lundgreninlanguage+brands/designA new way of thinking and working for creative teams, inspired by Burning ManI want to introduce a new way of thinking and working for creative teams, inspired by the possibilities of digital tool Realtimeboard and…9 min read·Jun 16, 2017----
Per Lundgreninlanguage+brands/designA better way of thinking of the concepts “brand” & “brand story”I believe a brand exists mainly to help you build lasting relationships with people, and the brand story is an essential part of that — as…3 min read·Apr 28, 2017----
Per Lundgreninlanguage+brands/designThe world has changed — now copywriters need to change tooFrom web services to apps and VR, we know that text is still important to create strong coherent digital experiences. But today’s…4 min read·Apr 6, 2017----
Per Lundgreninlanguage+brands/designRecommended reading list for UX-writers (and designers) 2017I was giving a talk earlier this week at UX Meetup in Umeå, northern Sweden, about how text is becoming more and more important in UX…3 min read·Apr 1, 2017----
Per LundgrenVärlden har förändrats – nu måste vi som skriver förändras med denFrån webbtjänster till appar och VR, vi vet att text fortfarande är viktigt för att skapa starka sammanhängande digitala upplevelser. Men…4 min read·Mar 22, 2017----