Liwen ZhanginMarketing in the Age of DigitalOne of the key trends in digital Marketing 2022: Interactive ContentMost content is identified as a static form that allows audiences to consume content by watching or reading information. However…Apr 24, 2022Apr 24, 2022
Liwen ZhanginMarketing in the Age of DigitalFive most important things about digital marketingCovid-19 is forcing marketers across the globe to rethink and restructure their marketing techniques and processes. There has been…Apr 17, 2022Apr 17, 2022
Liwen ZhanginMarketing in the Age of DigitalIs AI on Instagram a vessel for seamless marketing?It’s obvious that Instagram (owned by Meta) is forced to be reckoned with among the titans of social media platforms. Boasting over 1…Apr 10, 2022Apr 10, 2022
Liwen ZhanginMarketing in the Age of Digital5 Important Facts about Mobile MarketingMobile is the future of digital marketing？ No, it’s already here.Apr 3, 2022Apr 3, 2022
Liwen ZhanginMarketing in the Age of DigitalRemain Silent to the war in Ukraine | Kiehl’sThe world is concerned about the situation in Ukraine. Coping with the situation, many companies have made their position clear. Some…Mar 27, 2022Mar 27, 2022
Liwen ZhanginMarketing in the Age of DigitalMacy’s rebrands by launching the ‘Own Your Style’ platformMarch 15th, Macy’s launched a new platform with “Own Your Style” as a key step in the company’s Polaris strategy.Mar 20, 2022Mar 20, 2022
Liwen ZhanginMarketing in the Age of Digital5 “Keep” through Social Media | SkinCeuticalsWhat do you think is the most important thing when it comes to running social media for a brand? Probably your answer is innovative and…Mar 6, 2022Mar 6, 2022
Liwen ZhanginMarketing in the Age of DigitalCoke’s new flavor is out of this world｜Coca-Cola StarlightOn February 21, Coca-Cola launched its first limited drink, Coca-Cola Starlight, through the platform of Coca-Cola Creations.Feb 27, 2022Feb 27, 2022
Liwen ZhanginMarketing in the Age of DigitalYour personal skin expert|Kiehl’sWhen you browse a skincare brand’s website, what do you want it to look like? Professional? Simple? Luxurious? Would you buy or abandon a…Feb 20, 2022Feb 20, 2022
Liwen ZhanginMarketing in the Age of DigitalWhat phrase would define who you are?For a person who has examined the MBTI Personality test, 16PF test, and is addicted to research on the zodiac, profiling myself is…Feb 13, 2022Feb 13, 2022
