Unveiling the Hidden Link: BTC Price and Launchpad Activity

Max Mukhin
3 min readOct 20, 2023

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Introduction

In the ever-evolving landscape of cryptocurrencies, understanding the interconnectedness of various elements in the market can be the key to making informed investment decisions. In this article, we delve into the intriguing relationship between the price of Bitcoin (BTC), the flagship cryptocurrency, and the activity on cryptocurrency launchpads. To achieve this, we have examined key metrics of launchpad activity, including Average All-Time High (ATH) Return on Investment (ROI), the amount of funds raised, and trading volume for launchpad tokens. We have considered data from three critical time frames: November 2021, the entire year of 2022, and the first three quarters of 2023.

Launchpads serve as jump points for new crypto projects, facilitating fundraising and initial exposure. Platforms like Binance Launchpad, Seedify, WePad have become pivotal in bringing innovative ideas to life.

Launchpad success is quantified through critical metrics: Average All-Time High (ATH) Return on Investment (ROI), total funds raised, and trading volume for tokens originating from these platforms. These metrics gauge a project’s appeal to investors.

Macro indicators

Bitcoin’s price fluctuations are the heartbeat of the crypto market. Its historical chart reflects surges and corrections, affecting the entire market. Understanding these cycles is essential for comprehending Bitcoin’s broader market impact.

Finding of correlation: BTC price & launchpads activity

We combined and examined the data for November 2021, all of 2022, and the first three quarters of 2023. Correlation analysis revealed intriguing connections between Bitcoin’s price and launchpad activity metrics. The results show that changes in Bitcoin’s price significantly influence launchpad activity, making this a vital area to watch for investors.

Picture 1. 2021 BTC & Launchpads data

The table for the year 2021 provides compelling evidence that during a bullish market, launchpad activity experienced a substantial upswing, with notable increases in the number of Initial DEX Offerings (IDOs), Average All-Time High (ATH) Return on Investment (ROI), and the total amount raised for crypto projects, reflecting the heightened investor interest during such periods.

Picture 2. 2022 BTC & Launchpads data

In stark contrast, the data for the year 2022, characterized by a bear market, reveals a downturn in launchpad activity, underlining the sensitivity of launchpad performance to broader market conditions, where a drop in the number of IDOs, diminished average ATH ROI, and reduced fundraising amounts demonstrate the challenges faced by new projects in a more subdued market environment.

Picture 3. 2023 BTC & Launchpads data

In 2023, as the market showed signs of restoration, the data illustrates a resurgence in launchpad activity. This revival is evident through an increase in the number of IDOs, a rise in average ATH ROI, and a boost in funds raised for crypto projects, reflecting renewed investor confidence and a more favorable market sentiment.

Correlation

The data showcases a strong correlation between Bitcoin’s price and launchpad activity metrics, indicating that as Bitcoin’s price rises, launchpad activity surges. This correlation can be attributed to market sentiment and the overall influence of Bitcoin. Understanding this relationship can be advantageous for investors, allowing them to adjust strategies based on Bitcoin’s price movements.

Investors can leverage this knowledge by closely monitoring both Bitcoin’s price movements and the activity on crypto launchpads. By anticipating how Bitcoin’s price changes can impact launchpad projects, investors can make more informed decisions and adapt their strategies accordingly.

Conclusion

In this exploration of the interplay between Bitcoin’s price and launchpad activity, we’ve unveiled a tangible correlation. As Bitcoin rises, so does the activity on crypto launchpads. The implications of this connection are clear: staying attuned to Bitcoin’s price movements can provide valuable insights for crypto investors. By using this information, investors can navigate the market with greater precision and adjust their strategies to align with the ebb and flow of Bitcoin’s influence. In a rapidly evolving market, this knowledge becomes a potent tool for those seeking success in the world of cryptocurrency investments.

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Max Mukhin
Max Mukhin

Written by Max Mukhin

Chief Analyst & Partner @ZeroStage

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