The Content Secret Weapon: Ezine Articles

Macky Outlaw
3 min readOct 21, 2017

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If you are starting out on your content marketing journey, Ezine Articles is a great place to begin. If you want to write articles to help you become known, make publishing outside your website a priority.

Sure, you can start your own blog (recommended), but you need to get articles out there that withstand the scrutiny of an editor and the public.

Ezine Articles does all that, plus a little more. Ezine Articles started as a place for writers. It quickly became a place where experts published material for public consumption. Readers go to Ezine to read quality articles free from the distractions of social media sites.

Get started

You do not need a Journalism Degree from Columbia to post on Ezine. If you have tried to post on other sites like The Wall Street Journal or New York Times, you quickly found that pedigree has a lot to do with the acceptance rate.

At Ezine, you need to write well and follow their publication guidelines. As long as you meet their standards, they will publish your articles.

Yes, the content needs to be compelling, solve problems or entertain. If you can’t do any of those, your articles will not get any views.

The great thing about Ezine is the author profile page. This section allows you to link to your website and other social sites.

Compelling articles

Just like your blog, articles submitted to Ezine must be compelling. I have read all types of content on Ezine. Poetry, fiction, business and education all find a place here. Insert calls-to-action for increased traffic to your site.

If you have an existing blog, Ezine will accept your posts as long as they meet the publication guidelines. Your format will have to change and I recommend you change the title.

Ezine recommends titles based off their algorithm. Use their recommendations to speed up the approval process. I learned this from experience.

Getting your articles approved

Since Ezine accepts almost all subjects, approval is simple. Ezine does not have an automated approval process, so editors review every article. The process is slow and sometimes needs a little nudge.

If you do not email them, they will not look at your article. After you submit your article, shoot the customer service department a message. If there are no editorial issues, an editor will post your articles immediately.

Of course, grammar or formatting issues will result in rejection.

Advertising warning

Ezine does not charge authors to post articles and does not charge readers. Almost all of their revenue comes from advertising.

WARNING: If you have a sensitive audience, beware that your article may have advertisements relating to anything. Look at the advertisements on the site before you post. Make sure the ads coincide with your message.

You have no control over what advertisements come with your article. If this is not an issue for you, then Ezine is a great place to post and increase views.

Ezine does have a premium service. If you want to push your articles to the front of the line, you can pay a monthly or yearly fee. Do this for bulk publishing. (100 articles or more)

Portfolio

The goal for you as a content creator is to establish a portfolio. This means you need quality articles posted across various platforms. If you are serious about increasing your income, then each article will end with a link back to your products and services.

Like all content, it takes time to establish a presence on Ezine. You must submit a lot of content and communicate with the editors frequently. Ezine wants your content, but they will reject sloppy writing. You only get two rejections per article, so give them your best work.

Bottom line

If you are new to content creation, or have been at it a while and are looking to expand your audience, Ezine is the right place. Go to their site and look around. Be sure to read their publishing guidelines before you submit an article for review.

Ezine provides a place for your blog posts to get additional exposure. A large audience visits Ezine every day. Don’t miss out on this opportunity.

Get started. Visit Ezine Articles today.

Posted by Macky Outlaw

View Macky’s published articles here: http://ezinearticles.com/search/?q=macky+outlaw

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Originally published at alabamacontentcompany.com on October 21, 2017.

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