Aug 24, 2017 · 2 min read
Simple services win the game
Many years ago (around 2oo2) when I was hired to design a website , I was supposed to offer the most features possible. Now in 2017 the features of a product are not related to its usability and even it works in the opposite way and can be a reason of product’s failure.

there are reasons why more features was loved those years why aren’t nowadays:
- In early years of web , there was not enough website and services. so any new feature was welcomed. But nowadays every single hour a new website or service is being launched. So we get enough of that.
- We get more than enough! we are at the gate of data. we receive more than we can analysis and so we forget lots of them. so if we need a service, better if it takes less time to function. that’s why “minimals” are getting popular.
- Specific needs and services:
How can you share a word files? you can mail it. send it by Telegram or on facebook or use dropbox paper or use google docs or … there are many ways to do that and each time we use one. Because there are specific services for different needs. although the type of those needs are so close. - every one or just specialists?
In a blog-service we use a rich text editor. but Instagram uses just a textbox! Because so many people don’t know how to use a richtext editor. but every one (even my grandpa) know how to type on a single textbox. so keep it simple. - simple is fast:
years ago Flickr.com was the largest photo service. but it was time-consuming to upload a photo there. but Instagram does it really fast and simple. because you don’t have to fill up a form for any picture. although there are options for that. - simple services function better with other services. they can connect to IOT stuff and work with your smart watch. (ex. google Keep works on your watch very well . coz it’s simple , but evernote or onenote No ! )
Keep it as #simple as possible , but not simpler
