MaddieDesigning for Humans: Using Mental ModelsMental models are a subjective set of beliefs about how a system works or behaves. They are a way of preserving cognitive resources while…Jul 25, 2022Jul 25, 2022
MaddieConfirmation Bias in the Design ProcessOur cognitive biases can get in the way of doing our best work and even being our best selves. The confirmation bias is one of the easiest…Jul 18, 2022Jul 18, 2022
MaddieDesigning for Humans: Consistency and StandardsAccording to Jakob’s Law of Internet User Experience users spend most of their time on other website or products. This means that they…Jun 2, 2022Jun 2, 2022
MaddieDesigning for Humans: Doherty ThresholdI can’t think of a design principle more important to me than the Doherty Threshold. The Doherty Threshold says that productivity is at its…Jun 1, 2022Jun 1, 2022
MaddieDesigning for Humans: Miller’s LawMiller’s Law tells us that the brain of an average person can hold up to 7 (give or take 2) items in their working memory.May 31, 2022May 31, 2022
MaddieDesigning for Humans: Jakob’s Usability Heuristic #9Jakob’s usability heuristics have been a tremendous help in decision making when building UserWise. Usability is a topic that’s very close…May 30, 2022May 30, 2022
MaddieWork Culture is Always ThereEven when you don’t talk about it, so let’s all talk about it!May 26, 2022May 26, 2022
MaddieDesigning for Humans: The Peak-End RuleHave you ever noticed how whenever you recall a memory, you tend to have a better recall of its peak moments and its end? Most often than…May 19, 2022May 19, 2022
MaddieThe Holy Trinity of Player EngagementMarketing + Communication + LiveOpsMay 16, 2022May 16, 2022