Designing Resilience in a Shifting Landscape

Mads Kjoeller Damkjaer
5 min readAug 17, 2023

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The current confluence of economic and political turbulences appears to herald the emergence of an unprecedented era, one poised to reshape the landscape with a novel narrative of progress.

These recent years have been nothing short of extraordinary. The unfolding events transcend the familiar cadence of a typical business cycle. The disconcerting blend of a global pandemic, energy scarcities, rampant inflation, and escalating geopolitical tensions has cast doubt upon established certainties. It is as if the ongoing upheavals are akin to seismic tremors, remolding the contours of our world.

Over the past three decades, globalization meant harnessing specialization, scaling operations, exploring new markets, and fostering the growth of multinational conglomerates. However, this conventional doctrine of globalization now stands under strain. The latest challenges triggered by Russia’s incursion into Ukraine have unveiled a series of disruptions. The world seems perpetually on edge, teetering between crises and the looming specter thereof. CEOs are grappling with the pertinent question of whether they can maintain their roles as global players and, if so, how to do so effectively.

As a potential new era dawns, it embarks from a markedly different starting point compared to the genesis of its predecessor. The world that emerged in the early 1990s was characterized by a conspicuous divide between developed and developing nations, with vast populations grappling with energy and resource deficiencies. Remote rural areas remained disconnected from the gravitational pull of global markets and capital, fostering higher rates of illiteracy and limited access to information. The preceding epoch witnessed a global convergence towards a interconnected economic framework, triggering rapid progress for billions while preserving the gains achieved. However, amidst the current world, a product of undeniable improvement, disruptions are more pronounced, imbalances more acute, and new powerful players stake their claim on the global stage.

But what shape might this impending era take? The mold remains uncast. While a trajectory cuts through the turbulence, a labyrinth of intricate questions holds the key to the unfolding narrative.

Across global dynamics, a discernible shift towards multipolarity emerges, suggesting the possibility of realignment into regionally and ideologically aligned clusters. This, in turn, raises questions about the practical implications of such multipolarity: will the global economy persist in its universal nature, and can new mechanisms for cross-economy collaboration be forged? Moreover, a period of relative international political moderation seems to be giving way to heightened polarization among factions. The effectiveness of both global and local institutions and leadership in adapting to, and shaping, this new world order will be pivotal.

In the realm of technology, the forces driving digitization and interconnectivity in the previous era appear to approach saturation. However, a set of powerful cross-cutting technologies, including artificial intelligence (AI) and bioengineering, might converge to trigger yet another wave of transformative progress in the impending era. Simultaneously, compounded by the aforementioned dynamics, technology could surge to the forefront of geopolitical competition, sparking a profound reevaluation of the essence of humanity. Major questions remain: what repercussions will the forthcoming technological wave have on work and societal structures? How will technology, institutions, and geopolitics coalesce?

Today, circumstances have compelled us to shift our focus to resource and energy systems, domains made vulnerable by a combination of recent underinvestment and geopolitical tumult. While a resounding desire to channel investments toward low-carbon energy emerges, the overall investment in energy across all forms struggles to match the soaring demand. The pace of transition may be hampered by concerns of resilience, viability, and affordability. Resources critical to the future economy are now at the nexus of economic and geopolitical tensions. Many questions abound: how will the world navigate a path to climate stability that is not only affordable but also sustainable and feasible? What dynamics will unfold between those who possess pivotal resources and those who do not?

Furthermore, the trajectory of capitalization, marked by the rise of capital-deep and finance-oriented economies, comes under scrutiny. Economic growth rates seem to normalize, with the surge in leverage and credit potentially giving rise to stress on balance sheets. Could the projected Asian century overtake the trajectory of the 21st century as suggested by the OECD? The pursuit of the next productivity engine to propel growth emerges as an imminent conundrum. Could the ascent of the global balance sheet be reversed?

Amid these trials, the concept of resilience takes center stage.

Conclusion: Navigating Tomorrow’s Landscape with Resilience

In an ever-evolving world rife with economic and political complexities, cultivating resilience emerges as the cornerstone of organizational survival and growth. The uncertainties of today’s era necessitate a recalibration of strategies and an embrace of dynamic approaches to not only withstand the storm but also flourish amidst the tempest.

Three Key Steps to Unveil Green Space Opportunities:

  1. Identifying White Space Opportunities: As the world grapples with multifaceted challenges, opportunities often emerge in the spaces overlooked by conventional wisdom. To set the course for the future, organizations must undertake a meticulous examination of their existing strategies, seeking out areas where innovation and adaptation can flourish.
  2. Refining Strategy for Brand Resilience: In an environment characterized by shifting dynamics, the foundation of an organization’s brand resilience lies in embracing authenticity. As organizations navigate intricate geopolitical landscapes, they must boldly define their positions and values, articulating a narrative that resonates with audiences across diverse contexts.
  3. Harnessing Technological Resilience: In an era where technology shapes the course of industries and economies, building resilience requires an astute alignment of tech strategies with geopolitical realities. By proactively addressing challenges and creating redundancies, organizations can ensure the continuity of their technological operations even in the face of disruption.

Unveiling Green Space Opportunities Through White Space Identification

In the quest for resilience and prosperity, the process of identifying green space opportunities — innovative realms untapped by prevailing paradigms — takes center stage. This transformative journey begins with a meticulous analysis of existing strategies, paving the way for dynamic adaptations that not only weather the storm but also harness the winds of change to chart new trajectories. As organizations seize the mantle of resilience, the exploration of uncharted territories promises to illuminate paths towards a thriving future.

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