10 eBay Alternatives to Consider for Online Selling
eBay has long been a go-to platform for online sellers looking to reach a wide audience and sell a variety of products. However, with changes in the platform’s policies and fees, some sellers are starting to explore other options. Fortunately, there are many other online marketplaces that offer similar, and often better, features and benefits for e-commerce sellers.
In this post, we will take a look at 10 sites like eBay to consider for online selling. Whether you are looking for a platform with lower fees, a more niche audience, or better seller support, there is an option out there for you. Let’s get started!
Amazon
Amazon is one of the largest and most popular e-commerce platforms in the world, with millions of active buyers and sellers. Like eBay, Amazon allows sellers to create their own listings for products and offers a range of tools and features to help manage their businesses.
One of the biggest advantages of Amazon over eBay is the platform’s massive audience. With over 300 million active users worldwide, provides sellers with access to a huge customer base that they may not be able to reach on their own. Additionally, its fulfillment services, such as Fulfillment by Amazon (FBA), can take care of shipping and handling, making the process more convenient and streamlined.
Amazon’s fees can be higher than eBay’s, and the platform has strict guidelines and policies that sellers must follow in order to maintain their accounts. Further, competition can be fierce on Amazon, and sellers must work hard to stand out among the millions of other listings.
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Overall, It can be a great option for sellers looking to reach a large and diverse audience, and willing to invest in their businesses to succeed on the platform.
Etsy
Etsy is a popular online marketplace that focuses on handmade, vintage, and unique items. With over 89.9 million active buyers, offers a large and engaged audience for sellers who specialize in these types of products.
One of the main advantages of Etsy over eBay is that it offers a more niche audience. Because the platform is focused on handmade and unique items, it attracts a specific type of buyer who is looking for something special and one-of-a-kind. It can be a great opportunity for those who create their own products and want to differentiate themselves from the competition.
Etsy’s fees can be lower than eBay’s, with a listing fee of just $0.20 per item and a transaction fee of 5% (compared to eBay’s 10%). It also offers a range of tools and features to help sellers manage their businesses, including seller analytics, advertising, and promotional tools.
It has some limitations. The platform’s focus on handmade and unique items means that it may not be the best choice for sellers who specialize in other types of products. Have strict guidelines and policies that must follow, including specific requirements for product listings and shipping policies.
Walmart Marketplace
Walmart Marketplace is Walmart’s online platform that allows third-party sellers to list and sell their products to Walmart’s millions of customers. With over 100 million unique visitors to Walmart’s website each month, Walmart Marketplace can provide sellers with a large and engaged audience for their products.
One of the main advantages of Walmart Marketplace over eBay is the platform’s lower fees. It charges no setup or monthly fees, and the referral fee (which is similar to eBay’s final value fee) can range from 6% to 15%, depending on the category of the product. Besides, offers a range of tools and features to help sellers manage their businesses, including seller analytics, advertising, and promotional tools.
It has some limitations. For example, currently limited to certain categories of products, such as electronics, homes, and toys, so it may not be the best choice for sellers who specialize in other types of products. And have strict guidelines and policies that must follow, and the platform is known for having a rigorous onboarding process.
Rakuten
Rakuten is a Japanese e-commerce platform that operates in over 29 countries worldwide, including the United States. With over 135 million registered users, offers a large and diverse audience for sellers looking to reach a global market.
One of the main edges of Rakuten over eBay is the platform’s focus on customer loyalty. Offers a loyalty program, called Rakuten Super Points, which rewards customers for making purchases on the platform. It can help encourage repeat business and build a loyal customer base for sellers. More, its fees can be lower than eBay’s, with a commission rate of between 5% and 15% (depending on the product category) and no listing fees.
It does have some limitations. For example, a smaller audience compared to eBay and Amazon may make it harder to reach a large number of customers. And onboarding process can be more time-consuming and rigorous than other platforms.
Newegg
Newegg is an online platform that specializes in technology and electronics products. With over 40.2 million registered users, Newegg offers a large and engaged audience for sellers who specialize in these types of products.
One of the main benefits of Newegg over eBay is the platform’s focus on technology and electronics. Its audience is highly targeted and interested in these types of products, which can be an advantage for sellers who specialize in them. And fees can be lower than eBay’s, with a referral fee of 8% to 15% (depending on the product category) and no listing fees.
Also offers a range of tools and features to help manage their businesses, including seller analytics, advertising, and promotional tools. And have a reputation for strong customer service and seller support.
Regardless, It does have some limitations. A focus on technology and electronics means that it may not be the best choice who specialize in other types of products. And competition can be fierce on Newegg, particularly for popular products, and may need to work hard to stand out among the competition.
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Bonanza
Bonanza is an online marketplace that specializes in unique, one-of-a-kind items. The platform has a reputation for being user-friendly and easy to navigate and offers a range of tools and features to help sellers manage their businesses.
One of the main edges of Bonanza over eBay is the platform’s lower fees. It charges no setup or monthly fees, and the referral fee (which is similar to eBay’s final value fee) is just 3.5%, regardless of the sale price. And offers a range of tools and features to help manage their businesses. For example, seller analytics, advertising, and promotional tools.
Offers a unique feature called “Booths,” which allows sellers to create their own branded storefronts on the platform. It can help build a recognizable brand and stand out among the competition.
Yet, It does have some limitations as a smaller audience compared to eBay and Amazon may make it harder for sellers to reach a large number of customers. Further, focusing on unique, one-of-a-kind items means that it may not be the best choice who specialize in more mainstream products.
Poshmark
Poshmark is a popular online marketplace that specializes in fashion and accessories. With over 80 million registered users, offers a large and engaged audience for sellers who specialize in these types of products.
One of the main benefits of Poshmark over eBay is the platform’s focus on fashion and accessories. Its audience is highly targeted and interested in these types of products, which can be an advantage for sellers who specialize in them. And fees can be lower than eBay’s, with a flat commission rate of 20% (compared to eBay’s 10%).
Offers a range of tools and features to help sellers manage their businesses. For example, seller analytics, advertising, and promotional tools. And have a reputation for strong community engagement, with features like Posh Parties and social sharing tools that can help sellers build a following.
Nevertheless, have some limitations as the focus on fashion and accessories means that it may not be the best choice who specialize in other types of products. And commission rate can be higher than other platforms, and the platform has strict guidelines and policies that must follow.
Mercari
Mercari is a mobile app-based marketplace that allows users to buy and sell a wide range of items, including clothing, electronics, and home goods. With over 100 million downloads and millions of active users, offers a large and engaged audience for sellers looking to reach a mobile-first market.
One of the main advantages of it over eBay is the platform’s focus on mobile commerce. The platform is designed to be user-friendly and easy to navigate on mobile devices, which can be an advantage for those looking to reach a mobile-first market. And fees can be lower than eBay’s, with a flat commission rate of 10% (compared to eBay’s 10% to 12%).
A range of tools and features to help manage their businesses, including seller analytics, advertising, and promotional tools. And have a reputation for being user-friendly and easy to use, with features like one-click listing and shipping labels that can help streamline the selling process.
Limitations such as a focus on mobile commerce mean that it may not be the best choice for sellers who rely on desktop or laptop computers to manage their businesses. And limited categories of items may not be suitable for sellers who specialize in other types of products.
Ruby Lane
Ruby Lane is an online marketplace that specializes in antique, vintage, and collectible items. With an estimated 200,000 active buyers, offers a niche and engaged audience for sellers who specialize in these types of products.
One of the main edges of Ruby Lane over eBay is the platform’s focus on antique, vintage, and collectible items. Its audience is highly targeted and interested in these types of products, which can be an advantage who specialize in them. Fees can be lower than eBay’s, with a flat monthly fee of $69 (compared to eBay’s variable fees).
Tools and features to help manage their businesses. For example, seller analytics, advertising, and promotional tools. And a reputation for strong customer service and seller support.
Limitations such as a focus on antique, vintage, and collectible items mean that it may not be the best choice for sellers who specialize in other types of products. And monthly fees may be a disadvantage who are just starting out or who have low sales volumes.
Facebook Marketplace
Facebook Marketplace is an online platform that allows users to buy and sell a wide range of items. For example, clothing, electronics, and home goods. With over 1 billion active users on Facebook, offers a large and engaged audience for sellers looking to reach a diverse market.
One of the main benefits of Facebook Marketplace over eBay is the platform’s integration with Facebook’s social network. Easily promote their products to their Facebook friends and followers, which can help increase visibility and drive sales. And no listing fees or commissions, making it a cost-effective option.
Tools and features to help sellers manage their businesses. For example, seller analytics, advertising, and promotional tools. And a reputation for being user-friendly and easy to use, with features like one-click listing and seamless communication with potential buyers.
Limitations such as a focus on social commerce mean that it may not be the best choice for sellers who prefer to keep their personal and professional lives separate. And lack of fees and commissions means that the platform may not offer the same level of seller support and protection as other platforms.
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Summary
In conclusion, there are many websites like eBay available for sellers looking to expand their reach and grow their businesses. Each platform has its own unique advantages and limitations, so it’s important for sellers to consider their specific needs and goals when choosing a platform.
Some of the popular eBay competitors include Walmart Marketplace, Rakuten, Bonanza, Poshmark, Mercari, Ruby Lane, and Facebook Marketplace. By carefully considering the features, fees, and audience of each platform, sellers can choose the best eBay alternatives for their specific products and business models.
