What is Magento 2? Everything You Need To Know
Magento is one of the best e-commerce platforms for any medium or large-scale business looking to enhance their online store at an affordable cost. The Magento platform has grown tremendously in recent years, and it is now used by over 200000 online stores. With the high-performance features, rich scalability options, and large support community, it is easy to say that Magento is the best option that one can opt for when looking for the growth of their business.
WHAT IS MAGENTO 2?
Magento is an open-source platform. Magento 1 was the first of its version for online stores, which served well for around 8 years. But with the growing online user base, the need for business growth with better performance became a necessity that was not so easily met by the use of Magento 1.
As a result, Magento 2 was released as its replacement in 2015 to fulfill the growing expectations of businesses. Thereby, Magento 2 is the most recent version of the Magento family’s e-commerce software, with the goal of enhancing the speed and performance provided by several other high-level capabilities, and thus improving conversion rates for online stores.
In addition to having a steep learning curve and potential slowdowns, Magento 1 also lacks features that its competitors offer, including mobile responsiveness.
Magento 2 addresses many of these issues. Here are some of the key differences:
• Supports the latest PHP versions which can affect site speed.
• Supports CSS3, HTML5, and MySQL
• Offers faster (on average 20%) page load speed over Magento 1.
• Is mobile friendly
• Has a better admin interface for a better user experience for non-technical staff
• Simplifies the checkout process from six stages on Magento 1 to two stages on Magento 2.
Now, it’s important to note that there are three separate editions of Magento 2.
Magento 2 Open Source — This is a free product anyone can download from the Magento website. The user can then install Magento but is responsible for hosting, support, and development costs.
Magento 2 Commerce — This on-premise premium option comes with added features and support. It is usually only adopted by larger businesses because the monthly costs can be steep.
Magento 2 Commerce Cloud — A cloud-hosted version provides the same features as the on-premise Enterprise Edition but eliminates the need for self-hosting.
WHY MAGENTO 2?
Magento 2 is the ultimate shopping cart solution for your company. It provides a variety of adaptable capabilities that make it a better platform for your online stores. With Magento 2, you can easily manage your store’s appearance, content, and functionality.
Following are a few of the detailed points which would help you in determining why Magento 2 is better and more convenient as an option for e-commerce platform:
1. ADVANCED SCALABILITY AND PERFORMANCE
As compared to Magento 1, it is proven that Magento 2 works 20% faster on average. The use of Ajax makes it convenient for users to add items to the cart without the page being reloaded. Also, the feature of full-page caching built into the platform has proven to load pages a lot faster thus making it scalable for even large-scale businesses.
2. EASIER CHECKOUT PROCESS
The checkout procedure in Magento 2 now consists of only two simple stages, providing clients with a better buying experience and reducing cart abandonment. It also allows for visitor checkouts without the requirement for login and registration. Furthermore, once the buyer enters their destination address, the shipping charges are dynamically loaded. When compared to Magento 1, which featured a 6-step process, Magento 2 is sure to enhance conversion rates.
3. HIGHLY COMPATIBLE
To improve the functionality of your business, Magento 2 makes it easier to integrate third-party tools and other popular extensions, such as payment methods like Paypal and Braintree. It offers compatibility with various PHP frameworks, different databases, and web and cloud services thus making it a hassle-free application for Magento development.
4. BETTER ADMIN INTERFACE
The admin interface in Magento 2 is more user-friendly and easy to use. It is highly customizable and designed in a way to enable admins to easy accessibility of important information and easy management products. Thus it helps reduce time in managing a store online and proves to be quite beneficial.
All in all, Magento 2 provides powerful features to achieve advanced marketing, SEO Services, and catalog-management needs easily.
MAGENTO COMMUNITY EDITION AND MAGENTO ENTERPRISE EDITION
Magento 2 offers two separate editions for use based on the needs and requirements of the business: Magento 2 Open Source (formerly known as Magento 2 Community Edition) and Magento 2 Commerce (previously known as Magento 2 Enterprise Edition).
MAGENTO COMMUNITY EDITION
Magento Community Edition is an open-source e-commerce platform that allows anyone to simply create an online business. Because it is open source, it can be customized to meet the needs of individual users. It’s a great platform for small businesses because it allows users to experiment and learn while creating an online store.
MAGENTO ENTERPRISE EDITION
Magento Enterprise Edition is a premium Magento version. It has more advanced features and customizable options than the Community edition. Subscribers to this edition receive full support from the Magneto team, as well as increased security and unique updates. It is typically employed by large-scale businesses that consider the community edition insufficient to suit their needs.
Out of the two, which one to choose for your business lies in knowing what functionalities you want and at what stage is your business currently on. Moreover, for both the editions there is an additional advantage of being able to use the Magento Extension marketplace for enhancing the functionality of your store.
Hire Magento Developer
To increase the efficiency of your e-commerce store and get more visibility on search engines you need to a Hire Magento Developer that can take off your e-commerce store to a new level at regular interval time.
WRAPPING UP
Magento 2 is the ideal solution for any e-commerce merchant looking to run their business with ease and efficiency, increasing sales, conversion rates, and revenue for their businesses. MagentoBrain offers Magento professionals to help you transition from Magento 1 to Magento 2.
