Maher MansourThe Corporate Plague & The Fear of ChangeUp until this point, headlines describing this crisis as one that “we haven’t seen before” are still popping up. Frankly, economically…7 min read·Jun 16, 2020----
Maher MansourOmnichannel Retailing: It’s Not Marketing, It’s Design.Omnichannel in its simplest definition is putting the customer at the center, at all touch points. Omnichannel marketing is only a segment…6 min read·May 20, 2020----
Maher MansourWanting More, Bringing In Less. The Death of New Customers.It was only a handful of industries that understood the value of customer loyalty in the past years. At the same time, there were the…3 min read·May 7, 2020----
Maher MansourRetail In Post-Hibernation: The Important Questions To Ask.Speculations are speculations, and the online community is known for pessimism and exaggeration. Discussions regarding the “new normal”…7 min read·Apr 14, 2020----
Maher MansourSynchronized Data, Synchronized Experiences.The retail market. More than $26T in market size, $23T of them still comes from offline sales. The debate that once started, regarding…7 min read·Apr 1, 2020----
Maher MansourLoyalty Programs Mirror Your Brand Values.When a large corporation, such as an Airline, implements a loyalty program, it all makes sense. Larger corporations rely heavily on…5 min read·Mar 18, 2020----
Maher MansourThe Simple Steps To PrototypingWhether its time to kick-off a new project or product, decide on a product’s direction, or simply tackle a hard design complex, you need…5 min read·Oct 23, 2018----
Maher MansourConceptual Design Is Limiting: The Architects’ FuturePrior to the Great Recession, architecture as a profession was glorified through the images of visionary superstar architects. Prestigious…5 min read·Oct 23, 2018----
Maher MansourinInterior Design InspirationMost Popular Outdoor Lights of 2018“In the right light, at the right time, everything is extraordinary” — Aaron Rose. Lighting designs and innovations have only been…4 min read·May 8, 2018----