Tips for securing your first sales on Shopify
Setting up your own business is always a very exciting time indeed, and you need to make sure that you can get those first few sales — as you can then allow word of mouth to spread news of your store after this. No sales Shopify stores never thrive, and for this reason you may even be considering hiring shopify marketing experts to help you with everything that needs to change. However, there are some things that you can do to help improve your chances of getting those first important sales.
Ask friends and family to get the ball rolling
The first couple of reviews that you get on your products are important, so it is always a good idea to ask your friends and family to support you by making a purchase on your store. Even though they are doing this as a favour to you, once they realise just how good the items are that you are selling, they will be sure to recommend them to other people, and your reputation should grow from there.
Have some great offers in place
When people are shopping online, they often make their decisions about where to shop based on where has a deal that is better than anywhere else — and for this reason you need to make sure that you are the store with the best deal. In some cases, it may mean that you don’t make a profit on the first items that you sell, but in the long term it should be a worthy investment as you will have been able to secure long term customers, who will be loyal to your brand for a long time to come.
Set up social media accounts
We all know just how huge the power of social media can be in the modern world, and because of this you should be trying to use this to your advantage when you are setting up your online stores. By getting people on platforms like Facebook and Instagram to interact with your brand, you should be able to encourage them to make a purchase with you, and this could have a huge impact on what you’re able to sell. You could also run competitions, which would mean that a higher number of people would choose to interact with your posts, and your brand would then be seen by more people — which should then mean that your first sales are much easier to come by.
Generally, setting up a new business is never easy, and for this reason you need to make sure that you are doing everything within your power to make it a success. In the long term, once you have secured some repeat customers for your store you should find that it can grow naturally, but the first stage of the process is always the most difficult. If you are able to get through this, however, you should be able to make a success of your store, and feel proud that you have done so.