A picture says 1,000 words, but what about the community that takes them? Well that’s where Viewbug comes into play — a community of photographers to talk about your art with.

Viewbug’s community personally played a huge role in helping me gain followers of, and rewards for, my personal photography. They host daily photo challenges which not only help keep the creative juices flowing, but the daily nature of makes it easier to not overthink everything you post (which when it comes to something as personal as photography, is a hard thing to not do).

But what I found truly…


There are countless resources out there about ideating techniques, but I came across a simple and super effective list recently in the book “Cutting Edge Advertising” by Jim Aitchison. So I decided to share his list below (plus a couple additions).

Try an idea that shows what happens with the product

Try an idea that shows what happens without the product

Try an idea that shows something that’s happening around you

Try an idea in something that’s happening around you (i.e pop culture/current events)

Try an idea in the product name and logo

Try an idea in the packaging

Try…


While teaching the other day, a student asked me and a panel of speakers I had visiting, what we thought the next social platform would be? The first thought that came to my head was, Do I look like I can tell the future? but then another person, Vivian Nunez, who was speaking on my panel said something well, much smarter than that.

She talked about the trajectory of social platforms so far and how if you think about it, they always seem to start with the intention of a lighthearted means of expression, but once they gain traction, are…


1.) No one wants you to fail

Most of us go into interviews thinking everyone in the room is looking for something wrong—but it’s usually the opposite. I mean, who wants to listen to a bad interview? If you’re good, than they have to waste less of their time meeting with others—so next time you walk into an interview, remember that the people on the other side of the table are your cheerleaders.

2.) Nerves make you human—and people like humans

No matter how prepared you are, nerves are bound to happen. But you know what? That’s not a bad…


As we grow up and get to know ourselves, we begin to identify our strengths. And we begin to craft our identity around them.

I think what we forget to factor in though, is that our strengths and weaknesses are not black and white. That sometimes, it’s not about who we are, but WHERE we are.

What I mean, is that sometimes, we’ll find ourselves in situations where we aren’t as good at certain things as we have been before. And instead of looking at the holistic situation, we start thinking about what changed about us. What’s “all of a…


Use these 3 tips when reaching out to people you don’t know

1.) Approach every conversation as research, not a job search

Whoever you message, it’s important to treat each conversation as if you are genuinely trying to learn more about the company and the role to see if it’s even something you are interested in (even if you know you are). It’s like dating, the more desperate you come off, the less people respect your value. Beyond simply messaging recruiters, it can also benefit to message people in the exact role you want/even lower on the totem pole. These…


For those of you who have’t heard of it, Wash a Pig is a headline writing game currently on Kickstarter.

The name is inspired by a quote from the infamous Luke Sullivan “Creativity is like washing a pig. It’s messy. It has no rules. No clear beginning, middle or end. It’s kind of a pain in the ass, and when you’re done, you’re not sure if the pig is really clean or even why you were washing a pig in the first place.”

So the history and sentiment behind the name alone makes me very happy right off the bat…


So one of the number one questions I get is, “so I currently work in Pharma, how do I get out?”

Before I answer this, I want to clear up a few things. First of all, the pharmaceutical advertising industry is chock full of talent and unique challenges. Personally, during my short stint in Pharma I worked with some of the most talented people I’ve ever met to this day. That being said, I think it is a unique sector of the industry, with it’s own animal of challenges which can be fun for some and frustrating for others. Personally…


I’ve always struggled to understand how an industry built upon creativity and uniqueness has such a cookie-cutter definition of success. A definition that’s characterized by going to specific schools, winning specific awards (by a certain age of course) and by working at specific agencies. While these achievements are nothing short of incredible, as an industry we become more impactful when we expand who has access, and what we deem as success. Which is why I often find myself wondering, why are so many people trying so hard to achieve the same things that countless others already have — perhaps even…


There’s an old saying, “you can’t polish a turd,” and I’ve found it to be particularly true for portfolios. I’ve tried to think of sexier ways to explain this, but keep coming back to the turd metaphor, so here we are.

When I was graduating college, I really struggled putting my first portfolio together. I didn’t go to a portfolio school, I had no parter, and was overall intimidated. But even more-so, and something I see ring true for a lot of young creatives, I was impatient. I wanted the job sooner than I could really figure out how to…

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