ManasiAmul: The Taste of India and a Legacy of InnovationAmul, a brand that has become synonymous with dairy products in India, is much more than just a household name. It is a story of…Jun 8Jun 8
ManasiBuilding Legacy Brand : TATA GroupTata Group, one of India’s largest and most respected conglomerates, has established itself as a legacy brand through visionary leadership…Jun 1Jun 1
ManasiBuilding Legacy Brands : LegoLEGO, the iconic building block brand we have all enjoyed at some point of time, has become a legacy brand through its commitment to…May 25May 25
ManasiHow Hershey’s Became a Legacy BrandHershey’s, a name synonymous with chocolate, has become a legacy brand through a combination of strategic vision, innovation, and a deep…May 19May 19
ManasiBrand Archetypes: A Guide to Crafting Compelling Brand IdentitiesIn the vast and ever-evolving landscape of branding, one concept stands out as a powerful tool for creating compelling brand identities —…May 4May 4
ManasiBuilding Brand Identity: Values, Story, and PersonalityIn today’s competitive marketplace, we often perceive brands as personalities, engaging with their products or services. But what truly…Apr 27Apr 27
ManasiBrand Positioning: The trump card behind successful brandsThe landscape of entrepreneurship is bustling with ideas and ventures, striving to carve out its niche and make a mark. But the trump card…Apr 18Apr 18