Marketing toolkit for teacherpreneurs #5: Share the love

Three years ago, we set out to build the most powerful referral network of amazing teacherpreneurs around the world.

When we first conceived of CottageClass, we always viewed it in the same way, as a powerful, referral network of teachers who want to transform the world for the better.

Of ordinary people, individuals not institutions, who understand children and the way they learn, who want to work together to make things better.

We continue to believe that if we can summon the power of all the best teachers in the world, we can change the world itself.

If every teacher invites every family they know to join CottageClass, then we will all, together be connected to every family who is urgently seeking personalized, affordable, radically better education.

You’re a teacher, so you know many families, but perhaps you teach teens, and the families you know have preschoolers — or perhaps you lead a Spanish preschool and the only families you know speak French.

We can help each other!

So today, make a decision to share the love.

• Make a teacher friend! Find another teacherpreneur’s program on CottageClass that really excites you and reach out to the teacher and tell them so! (You can click “I’m interested” to contact that teacher correctly) Make their day special.
• Share it on facebook or with a friend who you think will enjoy the program and make sure you tell the teacher and cc them when you do!
• If you like, you can use a tool called tweetful.com to ensure that you like every post with the #cottageclass, #homeschooling or anything else related to your microschool. People who get love tend to share love back.
• Follow the hashtag #cottageclass on instagram and LOVE every post you see by another teacher.
• If every teacher uses the hashtag #CottageClass when they post, we can all LOVE and LIKE all of each other’s posts.
• Soon each of our posts will be generating hundreds and thousands of LOVES and LIKES!

It’s important that this act is selfless.

You’re not giving in order to get, you’re sharing education, you’re sharing entrepreneurship, you’re sharing joy.

You can release the expectations of that teacher sharing your program or what not. The beauty of the act is that there are no expectations.

But I guarantee, this gift will come back to you ten-fold.

And anyway, isn’t it more fun to promote another teacher’s program than your own?

I share your programs every day.

It’s much more fun to promote you than to promote myself:)

In fact, promoting the amazing work you’re doing is the greatest joy in my life.

Share another teacher’s program today!

Thus concludes our 5-step basic marketing toolkit…but

Are you feeling ambitious? If so, read on to check out our marketing guru advanced toolkit.

Here are 5 more tips you can use to ensure your program grows and blossoms.

Step 6. Get Press.
A guide and some cool tools for reaching influencers.