Don’t be a content creator

No more bullshit
2 min readJan 1, 2024

In a world ablaze with the allure of online stardom, the siren call of becoming an influencer or content creator echoes louder than ever. The dream: traverse the globe in a snug camper, dictating your own schedule while raking in a six-figure income. But hold up — let’s peel back the glossy facade.

Sure, the digital landscape teems with folks peddling dreams, offering tutorials and tantalizing promises of opulence through e-books and infographics. They paint a picture of fame and fortune through writing, podcasting, or vlogging.

But here’s the raw truth: It’s not the gig you truly covet.

Let’s be real. How many of you are genuinely gripped by an insatiable need to create content? Most aren’t itching to write the next viral blog or film a travel vlog from a cramped van. What you seek isn’t the art of creation; it’s security, autonomy — the power to mold life as you wish.

Content creation isn’t the easy escape route from a dead-end job, inadequate income, or an undesirable abode. You’re not inherently a content creator; you could be an outstanding accountant, a top-tier sales manager, or an invaluable carpenter. Your ticket out of a life you disdain might just be excelling at what you already do best.

Because, truthfully, crafting content demands more than meets the eye. It’s not a walk in the…

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No more bullshit
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I am the Enthousiasmeur. I inspire people to uncover the best within themselves, elevate their organizations to new heights and embrace innovative ideas.