Design Systems Are a Language. Product Is a Conversation

The Language of Experience

We struggle to create the language of experience.

We fail to see that code and design are like written and spoken words. Both represent the same ideas, but through different mediums.

Design systems are the language of software development.

The Linguistics of a Design System

A design system is a dynamic dictionary that describes the ever-changing current state of the language, prescribes the proper usage of it and invites all the users of the language to extend it.

A design System is a language. A product is a conversation with users.

The ultimate task of a design system is making the entire product team speak the same language.

Connecting the disconnected

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Design Tools Radical. CEO at UXPin — the most advanced code–based design tool out there: