Marcis JurisonsShould you A/B test in B2B sales?Yes, in a nutshell, A/B testing in sales means comparing two of my ideas head-to-head and seeing which one delivers me better results. Yet…Nov 9, 2016Nov 9, 2016
Marcis JurisonsThe power of follow-ups in salesFollowing-up is too easy to forget. As a matter of fact, lack of follow-ups is a common issue among the sales teams, so your first step to…Aug 17, 2016Aug 17, 2016
Marcis JurisonsWhat is the difference between a sales lead and a sales prospect?Despite a straightforward question, the answers I get tend to be surprisingly different. Even though “lead” and “prospect” are two words we…Jun 17, 2016Jun 17, 2016