Marco from Peersway MarketingTrust Comes with PeersTrust is lacking in marketing for anyone who has been tricked or forced to consume certain content. Why is it that trust is lacking in…Oct 27, 20181Oct 27, 20181
Marco from Peersway MarketingPeople want Value in the Content they Consume!User-generated content (UGC) is a type of content that is associated with nano influencers. `When watching a UGC video, one might think…Oct 21, 2018Oct 21, 2018
Marco from Peersway MarketingWhy am I Looking at this Metric?When using social media for a brand, there are metrics that are defined for evaluation. Without the evaluation of a campaign there isn’t…Oct 13, 2018Oct 13, 2018
Marco from Peersway MarketingA Concept all Companies Should KnowBrand marketing has been an over-arching theme throughout the month of September for the blogs I have written. Yet, I haven’t formally…Oct 7, 2018Oct 7, 2018
Marco from Peersway MarketingLet’s have a Real Discussion About the Gig Economy!The gig economy is fairly new, with it growing exponentially with smartphone applications. It’s not a new way that work is done but a…Sep 30, 2018Sep 30, 2018
Marco from Peersway MarketingThe Benefits of Using a Specific Influencer!For those readers who been following these weekly articles till now, they will likely find this article very beneficial to learning about…Sep 22, 2018Sep 22, 2018
Marco from Peersway MarketingFour Ways to Conceptualize an InfluencerAn influencer is exactly what the word sounds like. On social media an influencer is a trend setter for what brands people should be aware…Sep 15, 2018Sep 15, 2018
Marco from Peersway MarketingIn the Market for Influencers? Check These Three Quick Tips!A topic of discussion for marketing companies is the cost/benefit of doing a sponsorship with an influencer. As I’m sure the reader already…Sep 5, 2018Sep 5, 2018