Mariah Ore3 functions of note-taking in qualitative research and one expert’s approach to leveraging memory…Notes are a huge part of the qualitative UX research process. But are we getting everything out of them that we should be?May 23, 2023May 23, 2023
Mariah OreWhy it’s important to use memory strategically in qualitative researchPOV: you’ve done your interviews, you’ve taken your notes, and now it’s time to synthesize your findings. But looking at your notes after…Mar 15, 2023Mar 15, 2023
Mariah Ore5 Ways to Improve the User Experience for Individuals with Limited English Proficiency (LEP)1 in 10 adults of working age in the US have limited English proficiency (LEP), which means they may not be getting the most out of systems…Dec 24, 2022Dec 24, 2022
Mariah OreSmart CX: how Uber leveraged the familiar to spur the adoption of a new ideaDuring my master’s studies, I explored how existing memories and mental models stored in the human mind make learning or believing anything…Dec 23, 2022Dec 23, 2022
Mariah OreEnglish Dominance in Natural Language ProcessingDuring my master’s studies, I explored how technology such as Natural Language Processing (NLP), which is coded and developed predominantly…Dec 23, 2022Dec 23, 2022
Mariah OreHow to Use MaxDiff Survey Analysis for Feature PrioritizationMaxDiff surveys are a useful UX research tool because they allow us to quantify a user’s top priorities. In 2020, I wrote an article for…Dec 23, 2022Dec 23, 2022