1. Question that a company should ask, “What works for my company?”
2. Launch a product that solves a problem.
3. To sell your product you need to educate, engage and entertain your customers first.
4. Content is what people want to share in social media.
5. Give people what they want.
6. Educate your customers on how to make the right decision.
7. Have a media flat form with great content.
8. Media is an opportunity to do things you want to accomplish.

Here is the link of the video summit
http://bit.ly/VZl4Jt