Marie SaxonМимикрируйте, чтобы продавать больше!Грег Стивенс из Принстонского университета использовал функциональное магнитно-резонансное сканирование мозга коммуникатора и слушателя. И…Dec 8, 2021Dec 8, 2021
Marie SaxonЭффект левой цифрыУ мозга сложились довольно забавные отношения с цифрами. Если ваш любимый кофе подорожает с 200 рублей до 240 рублей, вы скорее все равно…Nov 23, 2021Nov 23, 2021
Marie SaxonСколько продуктов предлагать клиенту, чтобы сподвигнуть его к покупке?Обратимся к науке. Прежде всего необходимо принять два факта.Nov 22, 2021Nov 22, 2021
Marie SaxoninNeuromarketing for top conversionSUBCONSCIOUS DEVALUATION OF THE PRODUCTYou are going to your gate through huge Duty free store and see dozens of versions of spirits, chocolate and accessories. We usually think…Jun 20, 2017Jun 20, 2017
Marie SaxoninNeuromarketing for top conversionCommitment: People Want Be Consistent With Their ValuesThe principle of commitment shows that human beings have a deep need to be seen as consistent. Once person has publicly committed to…Jun 19, 2017Jun 19, 2017
Marie SaxoninNeuromarketing for top conversionHow to make people to continue eating even if they are already full and how it’s associated with…We are all people and we are so easy to manipulate! American professor Brian Wansink from Cornell University, an expert in consumer…Jun 15, 2017Jun 15, 2017
Marie SaxoninNeuromarketing for top conversionWhy we need to apply neuromarketing in business?Today it has become obvious that buyer’s decision is made not only because of an actual necessity of certain product or service, in other…Jun 14, 2017Jun 14, 2017