Mariia LozbenDesign diplomacy: managing expectations and delivering value to the business sideIn the design world, there’s a gap that many of us have faced at one time or another: the divide between creative vision and business…2d ago2d ago
Mariia LozbenDemystifying the dialogue: mastering user insights sessions in the discovery phaseFor UX/UI designers, the discovery phase is where magic happens. It’s the fertile ground where user needs blossom into design solutions…Jan 28Jan 28
Mariia LozbenKeeping the Peace: Tips for Effective Stakeholder Communication in Design ProjectsDesign projects involve a variety of stakeholders with different goals, expectations, and communication preferences. Effective management…Apr 20, 2023Apr 20, 2023
Mariia LozbenFrom chaos to clarity: how information architecture shapes user experienceI. IntroductionMar 27, 2023Mar 27, 2023
Mariia LozbenSelf-service UX unlocked: 7 key insights for design successIn today’s fast-paced, digital-first world, self-service platforms have become indispensable, empowering users to take control of their…Mar 20, 2023Mar 20, 2023
Mariia LozbenBeyond the basics: 8 under-the-radar design books for junior and mid-level designersDesign is a constantly evolving field, and as a designer, it’s important to stay up-to-date with the latest trends and best practices…Feb 25, 2023Feb 25, 2023
Mariia LozbenThe road to user-centered design: best practices for customer journey mappingAs a senior UX and UI Designer with many years of practical experience, I’ve come to appreciate the critical role of customer journey…Feb 21, 2023Feb 21, 2023
Mariia LozbenDesigning for a better digital world: exploring the ethics of UX designAs the world becomes increasingly digitized, user experience (UX) design has become a critical aspect of product development. UX design not…Feb 15, 2023Feb 15, 2023
Mariia LozbenAccelerating ideas: how design sprints drive innovationAs an experienced designer and a person who has worked as a project manager on multiple successful teams of artists, I can say that the…Feb 10, 2023Feb 10, 2023
Mariia LozbenGet inside your users’ heads: a step-by-step guide to conducting user interviewsUser interviews are a crucial aspect of the UX design process as they provide designers with valuable insights from real users. These…Feb 7, 2023Feb 7, 2023