5 Secrets About How to Create Engaging Memes
Everybody that is on social media must know that a “meme is a funny picture (of funny short video) that goes viral on the web” *. But does everybody know how to create funny and engaging memes? Perhaps, you are also thinking why a marketer would have to think about Memes, since a meme is all about jokes. The answer is simple, “Memes unite the funny bones of the online world and provide a platform for social commentary, pop culture observations, and photo editing skills. Even brands are hopping aboard the meme train” **. The following are ideas to create or improve successful Memes.
The first thing you need to do is to download a Meme app, Meme Generation Free is one of the best meme apps for android and iOS***. You have the option to use your own photos or the templates from the app. “If you’ve uploaded your own image or chose one from Meme Generator’s library, you’ll have the same editing options available. There are nine filters to choose from, including ‘deep fry’ variations, inverted, sepia, and black and white” ***. In addition, you can search for free image source, as Pixabay, Pixels, and others, just make sure to respect the copyright law.
Now you are ready to make a viral meme!! It is important to remember that for marketing purposes the message of the meme must match with the brand campaign objectives.
Second, you need to track all current and popular meme trends for example, news headlines, pop culture, or any message that inspires you, what makes you laugh the most and/or what has the most acceptation or popularity. In addition, it is useful to update and practice making memes, because practicing will make perfect.
Third, pick a subject that you can easily manage, it can be a personal experience or imitate famous people.
Fourth, the image of the meme must match with the text message. Also, the text should be large and catch your eye so that people don’t have to squint or strain to read it.
Finally, the text should be as short and simple as possible to catch the attention faster.
Keeping these secrets in mind you should be able to create a successful meme that will engage the community with your brand.
In conclusion, as social media marketers we should learn all kinds of engaging content on social sites, memes are one of them. Even if it is difficult for us to use humor we must learn how to do this if we want to learn how to make memes because memes are always humorous. This is an ability that we can develop following instructions and training on online resources and social media platforms. If we want to engage with our community, we should make the content that they enjoy watching. Engaging memes are one of the powerful sources that we can use to connect with our community.
*https://www.digitaltrends.com/social-media/how-to-make-a-meme/
** https://www.picmonkey.com/blog/tips-for-making-hilarious-memes
***https://android.gadgethacks.com/how-to/turn-your-android-phone-into-meme-making-factory-with-these-apps-0192996/
