Event Marketing as a tool for building valuable, self-organizing communities

What you should consider to make your next event a complete success — a quick Event Marketing Guide

Kontik — Event Marketing as a tool for building communities — Photo by Adam Jang

Credibility through emotion

Kontik — Event Marketing as a tool for building communities — Photo by Angel Jimenez

1. Determine your event marketing object

2. Set your event goals

3. Develop an event strategy

Kontik — Event Marketing as a tool for building communities — Photo by Thought Catalog

4. Determine your target group

5. Plan your event budget

6. Be aware of your risk factors

Kontik — Event Marketing as a tool for building communities — Photo by Dane Deaner

7. Plan your pre-event communication measures

8. And also a must have: After-event communication

References

Freelance Marketing & Digital Strategy Consultant — Creating meaningful brands — www.kontik.de