COMBINATION OF MOTIF AND MOTIVE THAT CREATES AWESOME LOOKING WEBSITE DESIGN
What is a great looking website? For those of us working in the mobile app development/website design sector or software development, the answer would probably be a one that delights a customer. But website design and development is no less than a beast and it takes a warrior’s valor to tame the beast.
Creating a successful website design requires multi-talented teams to efficiently work through multiple options and conflicting ideas that may arise from clients or any of the tea mates, all of them ultimately have the same goal to achieve and that is of an effective website design. hence we can say that the common motive behind getting a website designed is same for everyone. The business owner, the design team and even the business itself.
Maintaining focus while designing is not an easy task. Designers have to go through wireframes and briefs that are sent over by the client and then the UI specifications. They are supposed to think through details and create a design that is future proof. What they usually do is focus on a singular finite elements that unifies the entire design philosophy in it, it’s called the motif. The motif combined with the motive is what they bring out the best in form of an effective website design. let’s take a deeper look into the thought.
In the language of art and literature, the word motif is usually described as a silent recurring element that has symbolic significance. In website designing a motif is described as a single unit that inspires the entire website’s design. it is fundamental to the design’s quality.
For example in 1937, during the Spanish Civil war, Italian and German forces destroyed Guernica, a small Spanish town, which hurt and shocked many artists who originated from that area and many others in the country including Pablo Picasso, who later painted a mural named “desecrated Village. Now the main motive behind Picasso’s creation here is to let the world know about the devastation forces brought to a helpless town and the motif is the tragedy of war.
Motif in digital experiences is something iconic. It’s mostly the part of something that comes readily in contact with the online visitor as soon as he lands on your web page. Many of the web design agencies in Toronto, Canada are incorporating video clips on the background of the header section, and the motif behind this inclusion is to enhance the user’s engagement.
Similarly, before the advent of the iPhone, consumers were only accustomed with touch screens at kiosk or with stylus driven devices and the usual practice was to tap and press instead of swiping. The decision of making the swipe screen the first interaction of the iPhone was to introduce the motif right out of the box in first place.
It is therefore the motif is required to be superior designed, else it will destroy the customer’s appeal. To hit the right targets at the right time, you need to champion the motif design. motif design is intrinsically linked to product vision and its direction. What is crucial here is not the role of designers but their interaction and gel-ability with the project heads and the client. The more clearly they receive the motives behind the design, the easier it gets for them to create the motif.
To land into just the right motif design, think about your product first. What will be more intuitive? A single elements or an interaction? Identify the outstanding elements and disperse the understanding across the team so that everyone remains on the same wavelength. When a collaborated and well informed team works together, they make wonders happen together. Periodically, keep using the motive as an element to regain focus.
We do understand that iterating through multiple versions and only after gathering user feedback can a business launch itself into the smooth operating state. Your motif is kind of the USP behind your product that is eventually going to fulfill your motive. If there is that one thing that you need to keep polishing about your product, is that motif. By successfully amalgamating your motive with the motif, business are able to create outstanding website designs that perform amazingly for them.
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