PinnedSFMC Tips #28 : Overview and Explanation of Marketing Cloud Growth EditionYesterday (February 20, 2024), a sudden announcement was made, and since I haven’t fully grasped all the details yet, I have compiled this…Feb 21, 2024Feb 21, 2024
SFMC Tips #116 : New Agentforce Pricing Model: “Flex Credits”Salesforce has announced the release of a new pricing model for Agentforce, called Flex Credits. This update aims to empower businesses to…1d ago1d ago
SFMC Tips #115 : Marketing Cloud on Core: Transforming Campaign Insights with Marketing PerformanceWith Marketing Cloud on Core (Marketing Cloud Growth & Advanced Editions), you can unlock two powerful analytics tools by installing the…2d ago2d ago
SFMC Tips #114 : Marketing Cloud on Core: Exploring Standard Reports and DashboardsMarketing Cloud on Core (Growth & Advanced Edition) offers not only the ability to create custom reports but also a variety of…5d ago5d ago
SFMC Tips #113 : Marketing Cloud on Core: Einstein Engagement Frequency & Engagement ScoringWith the Marketing Cloud Advanced Edition (Marketing Cloud on Core), you can unlock two powerful AI-driven features:May 10May 10
SFMC Tips #112 : Marketing Cloud on Core: Understanding Default Scoring RulesIn Marketing Cloud on Core (Marketing Cloud Growth & Advanced Edition), leads and contacts can be scored based on predefined rules.May 8May 8
SFMC Tips #111 : Microsoft Follows Google and Yahoo with New “Sender Guidelines”This topic might feel like a bitter pill to swallow for email senders, but let’s not forget that we are also recipients of corporate emails…May 5May 5
SFMC Tips #110 : Marketing Cloud on Core: A Practical Guide to Enhanced CRM Record PagesUsing Marketing Cloud on Core (Marketing Cloud Growth & Advanced Edition) requires integration with Sales Cloud and Service Cloud. Customer…May 4May 4
SFMC Tips #109 : How to Convert Invalid Date Data to NULL Using TRY_CONVERTWhen managing customer profiles, some organizations store date information like “Birthday” in three separate numeric fields: “Year”…May 2May 2
SFMC Tips #108 : Changes to Engagement Data Retention Policy: 730 DaysPreviously, I wrote an article stating that starting May 15, 2025, the retention period for engagement data in Marketing Cloud Engagement…May 1May 1
