Marketing Muse: EP06

2 min readDec 7, 2017

Marketing Muse is a fortnightly podcast with Mark Russell of bmicro and Jackson Edmonds of Newsham Media.

In this episode we discuss our usual topics, Jackson talks about what he’s learnt after losing a client and Mark talks about the future of influencer marketing.

https://soundcloud.com/marketing-muse/marketing-muse-ep06

Show Notes

A blog we’ve read

Mark:

An Antifragile Thanksgiving

I'm grateful for all the entrepreneurs who have spent time teaching me how to build their companies. Over these past…

tomtunguz.com

Jackson:

Seth's Blog

When you're cooking breakfast and the school bus is coming in just a few minutes, it's tempting (and apparently…

sethgodin.typepad.com

Seth's Blog

A friend was describing a clerk he had recently dealt with. "She was competent, of course, but she couldn't engage very…

sethgodin.typepad.com

https://getkion.com/articles/mind/biohacking/eat-yourself-smart

2. A book we’re reading or want to read/heard about etc

Jackson:

Perfect Pitch: The Art of Selling Ideas and Winning New Business (Adweek Books)

A professional "pitching coach" for one of the world's largest marketing conglomerates, Jon Steel shares his secrets…

www.amazon.co.uk

Mark:

Introducing Game Theory: A Graphic Guide

Buy Introducing Game Theory: A Graphic Guide by Ivan Pastine, Tuvana Pastine, Tom Humberstone (ISBN: 9781785780820…

www.amazon.co.uk

3. A podcast we’ve listened to

Mark:

Section D - Radio

Everything you need to know about the world of design, from furniture to fashion and craft to architecture. Expect…

monocle.com

Jackson:

Home - 30 for 30 Podcasts

Throughout his hall of fame career, John Madden's passion wasn't just for playing and coaching football- he was driven…

30for30podcasts.com

Heavyweight - Gimlet Media

Maybe you've laid awake imagining how it could have been, how it might yet be, but the moment to act was never right…

gimletmedia.com

4. A video we’ve watched

Jackson:

Mark:

5. An app we’ve used or using or heard about

Mark:

SelfMade

Plan content, get on-demand image edits and schedule posts right from the app. It's like having a social media team…

www.selfmade.co

Jackson:

Homepage

This site uses cookies. By continuing to use this site you agree to the use of cookies. To find out more click

gopro.com

6. A marketing tools we’ve found

Jackson:

https://www.prweek.com/article/1450150/snapchats-ad-manager-updates-includes-audience-filters

Mark:

Display Purposes | Photo Hashtags for the Modern Trollop

A tool for exploring photographic hashtags. You could use these hashtags on - for example - popular image sharing app…

displaypurposes.com

7. Events

Jackson:

Social Media Meetup (@Social_Meetup) | Twitter

The latest Tweets from Social Media Meetup (@Social_Meetup). A place for people to learn about social media, share best…

twitter.com

Mark:

Marketing Muse: EP06

An Antifragile Thanksgiving

I'm grateful for all the entrepreneurs who have spent time teaching me how to build their companies. Over these past…

Seth's Blog

When you're cooking breakfast and the school bus is coming in just a few minutes, it's tempting (and apparently…

Seth's Blog

A friend was describing a clerk he had recently dealt with. "She was competent, of course, but she couldn't engage very…

Perfect Pitch: The Art of Selling Ideas and Winning New Business (Adweek Books)

A professional "pitching coach" for one of the world's largest marketing conglomerates, Jon Steel shares his secrets…

Introducing Game Theory: A Graphic Guide

Buy Introducing Game Theory: A Graphic Guide by Ivan Pastine, Tuvana Pastine, Tom Humberstone (ISBN: 9781785780820…

Section D - Radio

Everything you need to know about the world of design, from furniture to fashion and craft to architecture. Expect…

Home - 30 for 30 Podcasts

Throughout his hall of fame career, John Madden's passion wasn't just for playing and coaching football- he was driven…

Heavyweight - Gimlet Media

Maybe you've laid awake imagining how it could have been, how it might yet be, but the moment to act was never right…

SelfMade

Plan content, get on-demand image edits and schedule posts right from the app. It's like having a social media team…

Homepage

This site uses cookies. By continuing to use this site you agree to the use of cookies. To find out more click

Display Purposes | Photo Hashtags for the Modern Trollop

A tool for exploring photographic hashtags. You could use these hashtags on - for example - popular image sharing app…

Social Media Meetup (@Social_Meetup) | Twitter

The latest Tweets from Social Media Meetup (@Social_Meetup). A place for people to learn about social media, share best…

Sensor City | THE KQ LIVERPOOL BUSINESS ROADSHOW: GDPR

KQ Liverpool team will be hosting a series of monthly networking events at various locations in Knowledge Quarter…

Written by Marketing Muse