I help fast-growing companies grow even faster by creating marketing that actually works.
A couple of months ago, I had a client, Flashstock that fuelled a good chunk of its marketing from cold emailing.
In a world dominated by social media and content marketing, cold emailing struck me as a different and unorthodox approach.
“We save marriages”.
Three simple but powerful words.
It was an entrepreneur’s answer to the classic cocktail question: “What do you do?”.