The Real Estate CopywriterHave you lost control of your real estate life?Are you in control of your real estate life, or have you given large chunks of it to others to control?5d ago5d ago
The Real Estate CopywriterIf not for a potato patch, I would not be here.I wouldn’t be here writing on Medium. I would never have become a real estate broker. I would not be helping real estate agents become more…Jul 26Jul 26
The Real Estate CopywriterThe #1 reason why you should not become a real estate agentReal estate looks like an easy job. And the part of it that most people see is easy. It’s even fun, because you get to drive around, look…Jul 24Jul 24
The Real Estate Copywriter2 Good Reasons for Real Estate Agents to Create a “How I Work” DocumentHave you considered creating a “How I Work” document? If not, consider these two good reasons for doing so.Jul 161Jul 161
The Real Estate CopywriterIn Marketing Consistency and Timing are All-importantWhen you send a marketing message you hope that it will arrive at its destination at a time when the recipient is open to reading it.Jul 14Jul 14
The Real Estate CopywriterHow to manage hundreds of internet home buyer leadsAgents tell me that thanks to buyers searching for homes on line, they have hundreds of internet buyer leads. Some are real — people who…Jul 11Jul 11
The Real Estate CopywriterDo you “we-we” on your real estate marketing copy?A whole lot of people are doing just that lately, both online and in print. And it’s a darned shame, because it’s a sure way to get…Jul 6Jul 6
The Real Estate CopywriterFour reasons why your real estate marketing letters failWhen you get face to face with sellers, you can get the listing. It’s easy for you to show them what you’ll do for them.Jul 1Jul 1
The Real Estate CopywriterUse new real estate listings to generate more new real estate listings.Here’s how…Jun 29Jun 29
The Real Estate CopywriterThe one thing your real estate self- promotion must promise to prospective clients.Does your marketing fail to mention it? If you’re like most top agents, it probably does.Jun 29Jun 29