Martha HensonProducts vs Properties (or What Shampoo Bars Taught Me About Technology)I had a minor epiphany recently; a noticing. Of the sort where it now seems so blindingly obvious, I can’t understand why I didn’t notice…Jun 13, 2019Jun 13, 2019
Martha HensonShould you ask for creative work as part of a pitch?(This first appeared on my blog at http://marthahenson.com/2018/03/28/should-you-ask-for-creative-work-as-part-of-a-pitch/)Mar 29, 2018Mar 29, 2018
Martha HensonStop wasting money on digital projects if you are not prepared to promote them properlyA really large proportion of digital projects are totally wasting their time and money, why?Mar 10, 2016Mar 10, 2016