Gretel: Our values, the basis of our engine

Martí Gou
2 min readJul 2, 2024

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Feb 2, 2022.

Values are the pillar of any company, reminding employees why we are here.

Company values are the ethical and professional principles that guide employees’ actions and behaviors both internally and externally.

Gretel team.

GRETEL VALUES

Feedback | Ask, listen, and learn 👂

We are open-minded to different perspectives. We listen and we are empathetic, trying to understand the other side, even if we don’t agree, before giving our opinion in a discussion.

No BS | Execute ✍️

We get to the point; we are transparent, and brevity is our best friend. You’re not going to find buzzwords, and you’re not going to find us cold calling you or spamming you with shitty emails. We focus on the little things that have an impact on achieving our goals.

Move fast | Having fun 😝

The opportunity is too big to sit and wait, so we must go fast and work hard while enjoying the ride. We are builders with a hands-on attitude, addressing issues directly and quickly.

We are passionate about our work, and we have fun during the journey. If not, why would we do it? We bring smiles into every conversation and try not to take things too seriously.

Optimism | Be creative 🧠

Like any other early-stage startup, we have the odds against us, but we believe we’ll become a billion-dollar company, at least. We never take “no” for an answer, and we are true believers that there’s always a way to move forward, even in the worst situations. We let the creative side of our team members shine!

New skills and ideas | Entrepreneurial mindset 🎓

Even the smartest people know their limits, so be open to learning and sharing ideas. We spend time learning new skills unrelated to our regular projects and collaborating with other departments and companies. We are loyal to our values and the people we work with on a daily basis.

We are all Gretel’s owners; we work for ourselves, and we define our limits. Everyone has vital responsibilities and needs to share and take ownership of successes and failures. We constantly push for what we think is right, and everyone has a voice here.

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