Martin Reyes ArandiaReview of Qualitative & Quantitative StudiesReading the findings in two articles displayed the designs and methods common to qualitative and quantitative research.Apr 8Apr 8
Martin Reyes ArandiaElaboration Likelihood TheoryThe Elaboration Likelihood Theory describes one of two routes which people digest information:Feb 12Feb 12
Martin Reyes ArandiaTwo-Step Flow Theory: Skepticism Towards Opinion LeadersTwo-step flow theory states that media content reaches people known as “opinion leaders” first, and from there the content reaches others…Jan 30Jan 30
Martin Reyes ArandiaMarketing Strategy for Guardians of the Galaxy Volume 3OverviewApr 24, 2023Apr 24, 2023