And it makes all the difference in the world to marketers and brand owners.

Empowered Consumers Require Stronger Brand Positioning Than Ever Before

The Empowered Consumer Challenge


Every Drop Of Competitive Advantage Makes A Big Splash For Your Marketing

Keep Tabs On Competitors, Not The Competition… Here’s Why

Doubt or Dissatisfaction Can Pivot Brand Loyalty

Your Brand is NOT Branding; and Branding is NOT Positioning

Offensive Positioning Takes Market Share From Competitors

Marty Marion

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