Mason LawtonLinks to all final assignmentsTwitter Profile — (Social Media tweets): https://twitter.com/lawton_masonDec 9, 2016Dec 9, 2016
Mason LawtonMaxMara — Anniversary Press Book 1951–2001A former employee of Max Mara — who shall remain unnamed for the sake of privacy — has given me their “MaxMara Anniversary Press Book…Nov 26, 2016Nov 26, 2016
Mason LawtonThe Pepsi ConflictIn 2004, Pepsi launched a campaign for the Superbowl, advertising that one out of every three bottles had a free iTunes song code…Nov 26, 2016Nov 26, 2016
Mason LawtonBoundaries of TrustAbove is the latest headline on Buzzfeed news, the article talks about the growing problem surrounding fake news that is reported on…Nov 19, 2016Nov 19, 2016
Mason LawtonMax Mara and how it stands up to its CompetitorsCompared to many other top fashion brands, MaxMara definitely holds its own. It has remained one of the most notorious fashion labels in…Nov 19, 2016Nov 19, 2016
Mason LawtonTrolls, Trolls, Trolls.In 2004, a doctored picture of John Kerry and Jane Fonda was created, and showed the two at a rally protesting the Vietnam War. The…Nov 10, 2016Nov 10, 2016
Mason LawtonMax Mara ModelsAs Max Mara is a relatively “old” brand, the models are surprisingly quite “new”. With Hadid representing Max Mara, the brand has a…Nov 10, 2016Nov 10, 2016
Mason LawtonMax Mara 11/2Max Mara owns a variety of other brands — such as SPORTMAX, Weekend, MAX&Co, MARELLA, i BLUES, PENNY BLACK, MARINA RINALDI and persona…Nov 4, 2016Nov 4, 2016
Mason LawtonWhen it Bleeds, it leadsThe movie “Nightcrawler” is a prime example of this form of journalism. The main character, a journalist, shows up to the scene of the…Nov 3, 2016Nov 3, 2016
Mason LawtonConvergence CultureConvergence Culture is basically the blending between old and new. Virtual reality is a prime example of this concept. It has all the…Oct 22, 2016Oct 22, 2016
