Mateusz WrzeszczHow to set confidence level for the new Play Store experiments?Together with the new configuration dashboard, Google has finally added the possibility to control one of the most important experiment…Jun 7, 2022Jun 7, 2022
Mateusz WrzeszczHow to make sure your Play Store experiments deliver statistically valid results?This post is the second part of “The ultimate guide to more effective A/B testing on Google Play Store”.Apr 26, 2022Apr 26, 2022
Mateusz WrzeszczThe ultimate guide to more effective A/B testing on Google Play Store🚨 April 13th, 2022 UPDATE: Just this week, Google announced an update on how store listing experiments will run in Play Console, allowing…Apr 9, 2022Apr 9, 2022