The Big IdeaWhat we can learn from Don Draper’s carousel pitchI’ve been working on some new workshop material for pitching creative work (or pitching pure ideas instead of products). Coincidentally…Feb 28, 2018Feb 28, 2018
The Big IdeaWhy a terrible Powerpoint presentation is still better than a terrible Prezi presentationYou’ve probably noticed that Prezi is going big on social media advertising the last couple of weeks. They are trying to differentiate from…Feb 26, 2018Feb 26, 2018
The Big IdeaFrom storytelling to an ordinary sales-pitch: Apple’s keynotesThe keynote where Steve Jobs introduced the first Iphone in 2006 is up until today a popular best-case example of corporate storytelling…Nov 25, 2017Nov 25, 2017
The Big IdeaWhy people compare the size of their unborn baby with a piece of fruitEver heard someone who’s pregnant compare the size of their baby with a grape, avocado or mango? Isn’t that a weird thing to do when you…Nov 24, 2017Nov 24, 2017
The Big IdeaThe most common mistake when giving a presentationBy far the most common mistake when people give presentations: writing out full sentences on a slide and reading them out loud to the…Nov 24, 2017Nov 24, 2017
The Big IdeaHow to make an impactful presentation:This week I spoke at the Hive Saigon, talking about some insights people can use to make their presentations more impactful. Below a…Nov 22, 2017Nov 22, 2017
The Big IdeaThe fear of public speaking: anxiety management 101One of the things a lot of people are most afraid of is speaking in front of an audience. Anxiety is a vicious circle and a self-fulfilling…Nov 20, 2017Nov 20, 2017
The Big IdeaHow to make your market research data matterA while back I gave a talk at ISB Ho Chi Minh City (International school of business) about how students can make their market research…Nov 20, 2017Nov 20, 2017
The Big IdeaHow to deal with benchmark comparisons in your presentations“85% of our clients are satisfied with our service.” So, the majority of their clients are happy with the service? Seems like a positive…Nov 16, 2017Nov 16, 2017
The Big IdeaData visualisation: the importance of relativityThe US government spends $1200 billion dollars on healthcare every year… $1200 billion, $1200,000,000,000… either way you put it, our brain…Nov 16, 2017Nov 16, 2017