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Illustration by Hannah Swann

Our heart (and headquarters) are in San Francisco, but we believe that our success depends on having a diverse team with a variety of perspectives, backgrounds, and hometowns. That’s why the Asana Design Team is hitting the road to discover talented designers in Chicago, IL from Oct 23–26 and Austin, TX from Nov 6–9. If you’re passionate about creating products that make the world work better together and are looking to relocate to San Francisco — paid for by us, of course — then we want to meet you.

Visit Asana Design for more information about applying

Why Asana?

Our mission is…

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Illustration by the super talented Maya Ealey

In 2012, I started a small side project to standardize the design patterns and user experience of 12 software products at Atlassian. Over the next 3 years, this small side project turned into a very big project that became my full time job that involved creating and shipping several versions of the Atlassian Design System, and established the Design Platform team (that still exists today but with many more people) to maintain and leverage systems work across the Atlassian product suite.

With the uptick in design systems discussions over the last couple of years, I’m occasionally asked for tips or…

Creating the space for effective work

In June 2016, my team at Dropbox were 7 months into a project that was replacing the core foundations of how sharing content works. We were about to ship this work on 5 platforms (web, Windows, macOS, iOS and Android) at once and it hadn’t quite hit me that this was a big release with some pretty hairy problems to solve and coordinate.

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See the work the Productivity team shipped at

We were sprinting the last miles of a marathon and it felt unsustainable. I was stressed. The team was stressed. But you push through it, get that last bug fixed, and celebrate the feeling of shipping your…

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Design is important, but it’s not enough

I read this article Andrew Wilkinson published a couple of days ago by the agency who designed the branding and original UI for Slack.

Full disclosure: I’m a designer at Atlassian and have been focused on HipChat for the last few months.

The views expressed here are my own, and not representative of Atlassian.

Let’s start this off right and give credit where credit is due. Slack is an incredible product and the company has done extremely well. Atlassian’s relationship with Slack has been great too. Their co-founder, Stewart Butterfield, interviewed with Pando daily inside our San Francisco office recently…

I’ve been a designer at Atlassian for over three years now. I’ve had the pleasure of designing a whole product from the very beginning and I also created the Atlassian Design Guidelines that is used as the foundation for Atlassian product design.

In the last few months I’ve moved into a different kind of role with a focus on growth hacking our team chat tool, HipChat. This involves designing improvements and experiments from signing up to HipChat right through the first 30 days of use. It’s been a great challenge so far.

As a designer there is nothing more amazing…

We internally released the new product design language in June 2012.

Our design team had worked hard on a unified design vision for our products. What we hadn’t worked out was how we’d be able to communicate all the decisions we’d made to the wider company for implementation across our product suite.

We searched for similar situations in other companies and came up almost empty handed. Of course, frameworks like Bootstrap, Zurb foundation, and Ratchet, were already out there and very popular. …

Matt Bond

Principal Product Designer at Quizlet. Previously led teams at Atlassian, Dropbox, and Asana.

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