40 Articles and Books that will make you a Great Digital Strategist

Everything a digital strategist needs to know, from McLuhan to Russell Davis to Steve Blank. 

Updated May 29th, 2014

This is my attempt to recreate Noah Weiss’s wonderfully link-baitey listicle, 48 Articles and Books that will Make you a Great Product Manager, except for digital strategists. Noah did an incredible round-up of PM links, so be sure to check that out too. Thanks to Mike Arauz, Clay Parker Jones, Aaron Dignan, and Johanna Beyenbach for providing many of the sources.

Must Reads


Level up your Client: Org Design and Operating Systems


How Ideas Spread, Content Theory


The Art of Strategy

Too often are a strategist’s recommendations fluffy bullshit. Here’s examples on how to write a strategy that directs an organization on exactly what to do.


Products and Solving Needs


Complex Systems


Communities and Collective Action


Coming up with Good Ideas


Bonus: