What problems are we solving?
Here’s what I think are the problems to solve to create high-quality journalism:
- Attract high-quality journalists to produce content and be rewarded for their work. This means payment and reputation management.
- Afford to pay for high-quality journalists. This is where the wheels have come off. Newsrooms have been slashing expenses for years(*). It’s hard to justify putting time and resources into investigate work when a provocative blog post or cat meme can actually generate more business. I believe this means leveraging open-source methods for sourcing, verifying and editing content in order to reduce the cost of high-quality journalism by 50–100x.
- Encode validity and veracity (and for that matter, honest and decency) into the fabric of the system. It needs to be fundamental to how we use it.
- Monetize the news without influencing the content whatsoever.