Fast Food Kid

My name is Matt MacDonald. I am a 30-years old endurance athlete, wellness advocate, and business owner. For more than 10 years, I have been helping people lose weight and become physically active. I am passionate about physical activity, and nutritious, delicious food!

I used to be a fast food kid. I grew up on convenience food and processed food-like items that were all the rage in the 90’s. Pizza Pockets, Jos Louis, Carmel Cakes, and Kraft Dinner were staples. As a child, school lunches consisted of Mr. Noodles, greasy pizza, oily garlic fingers, hot dogs, and my favorite at the time, McDonald’s.

When I entered university, binge drinking became the norm. At the time, it wasn’t uncommon to drink all night and then gorge on pizza and tubs of peanut butter until I eventually blacked out.

When I eliminated processed foods, my health improved dramatically. Having grown up with horrendous acne that was eventually treated by harsh medications, and also embarrassed by my physique, I now felt physically confident.

But then I took it up a notch when I removed animal products from my diet and committed to a Plant Based lifestyle. Immediately, for the first time in my life, I felt alive! Within weeks, I was cycling further, running faster, and recovering from training sessions without muscle soreness.

Now, four years later, I’m THRIVING, and I know without a doubt that this is the way humans are meant to feel and how we are meant to eat.

Since going 100% Plant Based, I have:

*Cycled 8,000 kms across the USA (Vancouver to Florida via San Diego)

*Cycled 6,700 kms across Canada (Vancouver to Halifax) averaging 160 kms per day

*Cycled 315 kms straight (15 hours) along the Cabot Trail in Cape Breton, Nova Scotia

*Completed two Ironman events

*Qualified for the Boston Marathon on my first marathon attempt (3:00:02)

*Placed first in a 50 km Ultra Marathon (3:32:32)

I am not naive. I am fully aware that I will not be able to inspire everyone I meet to give up animal products. But, I do think I have the power to encourage people to eat more fruits and vegetables and regain control over their life. Whether you’re a flexitarian, vegetarian, pescetarian, paleotarian or vegan, we can all agree on one thing; we all need to eat more fruits and vegetables in our daily diets.