Matt SmithUnleashing Product Insights: Track Key Metrics with Just Two EventsData and Analytics can be overwhelmingJul 4, 2023Jul 4, 2023
Matt SmithUnlocking the Power of Data Trust: Why Data Governance Matters for Product AnalyticsHave you ever wondered why data governance is crucial for making informed decisions and improving your products?Jun 8, 2023Jun 8, 2023
Matt SmithDemystifying Product Analytics Tracking: A Non-Technical Product Manager’s Step-by-StepGuideI’ve previously talked about how you can use data to build better products, even if you are non-technical. But how do you get started with…May 17, 20231May 17, 20231
Matt SmithProduct Analytics for Success: Key Metrics to Track for Different Company SizesMeasuring and understanding the health and growth of your product is crucial for its success. However, the metrics and KPIs you should…May 11, 2023May 11, 2023
Matt SmithHow Non-Technical Product Managers Can Use Data EffectivelyAs a Product Manager, you’re responsible for developing and executing strategies that can drive your company’s growth and success.Apr 26, 2023Apr 26, 2023
Matt Smith6 Steps to Build an Effective and Valuable Data Tracking PlanMaking a plan for your product usage and analytics tracking can seem daunting, but it doesn’t have to be.Apr 18, 2023Apr 18, 2023
Matt SmithMaking Use of Usage DataIf you’re not already collecting accurate product usage data, it’s time to start. Trust me, it’s crucial for building a successful product…Apr 13, 2023Apr 13, 2023
Matt SmithActivation: more than just downloads and sign-upsAs a product manager, one of the most important things you can do is measure activation for your users. Activation is the process by which…Apr 10, 2023Apr 10, 2023
Matt SmithWhy Best-of-Breed is always BestThere will always be solutions that claim to do it all; a 3 in one oil, a 5 in one shampoo, conditioner, bodywash etc, even an 8 in one…Mar 20, 2023Mar 20, 2023
Matt Smith5 Common Mistakes When Starting Your Product Analytics JourneyI work with a lot of customers, some who are using product analytics for the first time, and some who are further along their journey…Mar 8, 2023Mar 8, 2023