How To Write Effective Affiliate Product Reviews Part I (Awareness stage)
Affiliate marketing is a fantastic way to earn money online. It’s all about promoting products or services on your blog or website and earning a commission for any sales made through your unique affiliate link. One of the most effective ways to promote these products is by writing affiliate product reviews.
But the question is, how do you actually convince people to buy a product that they may not even be aware of? That’s where the sales funnel comes into play. At the top of the funnel, you have the Awareness Stage, where customers are searching for solutions to their problems or needs but may not yet know about your product or brand.
So, what kind of blog posts should you create at this stage? Well, you don’t want to be overly promotional, as that can turn people off. Instead, focus on providing value to your potential customers. Think about how you can help them, what kind of information they might be looking for, and what kind of questions they might have.
For example, you could create how-to guides, informative listicles, or industry insights. These types of posts can be really helpful to your audience, and they can establish you as an expert in your niche. By providing useful information, you can start to build trust with your readers, and they’ll be more likely to come back to your site in the future.
The key to success at the Awareness Stage is to be helpful and informative, without being too pushy or salesy.
Focus on building relationships with your readers and establishing yourself as a trusted source of information in your niche. Once you’ve done that, you’ll be well on your way to building a successful affiliate marketing business.
Here is the template for the How-To Post:
Introduction (about 10–30% of your post)
When you’re writing a how-to post, it can be helpful to start off with a clear statement or promise to your readers about what you’re going to teach them. This can be something like addressing a common problem they might have, such as feeling overwhelmed or not knowing where to start, or focusing on the positive outcome they’ll get from reading your post.
Main body (about 60–85% of your post)
The main body of your how-to post should be structured as a series of numbered steps. Be consistent in how you number each one:
Each subheading should ideally start with an imperative verb that tells the reader what to do. For instance:
When you’re putting together a how-to post, it’s a good idea to make sure that each step is presented in a clear and consistent way. One way to do this is by including a screenshot for each step, but don’t feel like you have to do this if it doesn’t fit your post. The most important thing is that your readers can follow along with what you’re teaching them.
Conclusion (about 5% — 10% of your post)
Once you’ve finished your how-to post, wrap it up by telling the reader what they’ve achieved or discovered.
“Congrats! You’re now officially Instagram-free thanks to my guide on deleting your account. Feels good, doesn’t it?”
To wrap up your how-to post, make sure to encourage your readers to take action. This is the perfect opportunity to promote any relevant products or services you offer that can further help your readers.
For instance, if you’re sharing a guide on home workouts, you could add a call to action like, “Ready to take your fitness to the next level? Check out my workout program for a complete training plan!”
One last thing to remember — your call to action should be crystal clear and offer some value to your readers. If you can solve their problems, chances are they’ll be more likely to follow through and become a loyal fan.
In conclusion, here is the scheme for the How-to post, so you can easily access it anytime.
That’s all for today. If you have any questions or concerns, please write a comment.
