Maxime LagresleThe Radical Power of AuthenticityA Rebellious Guide Against the “Fake It Till You Make it Mantra”Apr 29, 2020Apr 29, 2020
Maxime LagresleHow disruptive products are strategized: A chat with Zest’s CEO Yam Regev“We believe that thinking about this retention-first mechanism is something you should do very early, if not one of the first things.” —…May 13, 2019May 13, 2019
Maxime LagresleinPredictA year in books: my 10 best reads of 2018I personally truly believe in the positive compound effect of reading.Jan 1, 2019Jan 1, 2019
Maxime LagresleinNomad’s LandWhy we are building a Chatbot as a Platform rather than a Mobile AppChatbot to provide a better experience & The difference between a Chatbot as a Platform (CaaP) vs. Standard chatbot.Dec 12, 2018Dec 12, 2018
Maxime LagresleinNomad’s LandFrom customer problem to solution concept in 6 easy steps — debriefingA week down the road, it is now time to debrief with you how we applied this methodology to our own project.Nov 27, 2018Nov 27, 2018
Maxime LagresleinNomad’s LandThe Problem Interview Stage — debriefingAs promised in our previous article, where we brought to light the process we would follow during these two weeks, it is now time for a…Nov 18, 2018Nov 18, 2018
Maxime LagresleinNomad’s LandThe Problem Interview StageCustomer Development is a way to reduce your business risks by challenging your assumptions about who your customers are, what they need,Nov 8, 2018Nov 8, 2018
Maxime LagresleinNomad’s LandOur approach toward Problem/Solution fit2 months, 1 goal — reaching Problem/Solution fit.Nov 6, 2018Nov 6, 2018
Maxime LagresleThe Evolution of Growth Acquisition Strategy (GAS)Written in collaboration with Andreea SerbOct 8, 2018Oct 8, 2018