Marcelo BressanInvesting in 2023It’s that time again when most revisit their investment decisions and strategy for the year ahead. Yet, that’s no simple task. It’s like…Dec 31, 2022Dec 31, 2022
Marcelo BressanRenewals, Why You Should Never Be Surprised: 5 Simple RulesHow a strategy rooted in the principles of Customer Success leads to smooth, risk-free renewals.Feb 20, 2020Feb 20, 2020
Marcelo BressanMoving to Mainstream Adoption: 5 Actions to Unlock GrowthHow to evolve your customer-facing strategy as you transition into the mainstream marketJan 21, 2020Jan 21, 2020
Marcelo BressanBuilding an Ecosystem of Happy CustomersStrategies to drive growth and customer success for new, disruptive enterprise technology products, from inception to mainstream adoptionJan 3, 2020Jan 3, 2020
Marcelo BressanCongratulations, You are a Manager! What Now?I am writing this primarily with new managers in mind. Being promoted from an individual contributor into a lead role or manager can be…Aug 1, 2018Aug 1, 2018
Marcelo BressanThe Importance of People, and Hiring as a SkillIn my career as a manager and leader, I learned that people are the single most important asset of a team or company. If you believe that…Jul 8, 2018Jul 8, 2018